newsXpress has enhanced the video training suite available to members. The latest video training launched two weeks ago trains newsXpress members in successful facebook advertising. It is an extension of training already provided at conferences and cluster meetings. Members can access the training as often as they like and from any location.
Category: newsagency management
Funko Pop! Vinyl in newsXpress stores nationally
Close to 100 newsXpress stores have Funko Pop! Vinyl characters – bringing these sought-after collectibles to businesses around Australia. We have Funko Pop! Vinyls for Star Wars, Inside Out, Ghostbusters, Game of Thrones, The Walking dead, Breaking Bag, Scooby Do, The X Files, Batman, Firefly, Adventure Time, Dr Who and plenty more.
newsXpress is the place for pop culture, the place for fun.
newsXpress helps newsagents manage their businesses
newsXpress has published fresh advice to members this week on the basics of modern newsagency management. Covering many topics which are often overlooked or forgotten when training new newsagents, this latest list is a useful resource designed to help people remember what is important as they manage their businesses on a day to day basis.
This is another newsXpress difference – proving advice and support to newsagents keen to ensure they run modern and efficient businesses.
newsXpress launches more presell opportunities
newsXpress last week launched another two pre-sell opportunities for members – enabling them to lock in revenue for what will be two highly sought after ranges when stock becomes available.
In addition to negotiating access to traffic generating product, newsXpress is able to provide members with access to marketing and sales tools that help the businesses to maximise the opportunities.
This is feet through the door and money in the bank – a newsXpress difference!
Newsagency marketing group newsXpress says no to discount wholesalers
As part of its commitment to premium brands, newsXpress has recently said no to approaches from two discount wholesalers who offer lo price point average margin product.
Our belief is that you cannot grow long-term customer relationships selling cheap products like those in discount variety stores.
Successful newsXpress members today make far more money from premium brands that attract premium margins.
Our strategy is a key factor in our margin transition campaign.
Newsagency marketing group newsXpress helps newsagents manage magazine supply
newsXpress offers its members a best practice approach to managing magazine supply. This approach includes newsXpress developed tools and facilities through which they can better manage floor space and engage in smarter ways of pitching magazines outside what is usual for an everyday newsagency.
The newsXpress approach respects the importance of magazines and magazine related traffic at the core of the business yet it appreciates the cost base of space and labour in many newsagencies. Our work in this area is thoughtful, comprehensive and business beneficial.
newsXpress first with new Beanie Boos
newsXpress members were thrilled to have first access to the four new Beanie Boo designs recently released in Australia.
Enabling our stores to be first with social media and in-store engagement, the results are excellent with several stores ordering extra stock already to keep up with the demand for these engaging and fun collectible plush items.
newsXpress supports the Beanie Boo engagement with in-store collateral as well as out of store marketing connecting the respected Ty brand with the newsXpress brand and our store level opportunities.
Newsagency marketing group newsXpress launches new tag line
Along with the launch of our new website this week, newsXpress has launched a new tag line through which we define our focus.
Developed out of conversations with newsXpress members, the tag line is good for our next steps.
newsXpress … newsagency of the future.
Everything we do as a group and everything we offer to our members is about their future as businesses different to what Australians think of as average newsagencies.
Another great newsXpress story
We received this in the office Monday:
We received our delivery on Thursday pm, got our stock out on Friday in amongst all the storms, sold one that afternoon and on Saturday we sold 12!! That’s big for us, it’s great to be selling something other than lotto. We used your posters and have put our display in our front window.
This is a success story for a product newsXpress discovered and is supporting with advice, buying help, terrific deals and other newsXpress exclusive benefits.
We love success stories.
newsXpress stores receive new Beanie Boos first
One of the many benefits for newsXpress members from its relationship supporting the Ty range of products is first to market access to new beanie Boo designs. The latest shipment is en route to retail and it includes three new designs which many newsXpress members preordered months ago – giving them first to market opportunities. The is another valuable newsXpress difference – helping newsXpress members grow.
Our national newsagency marketing group
Check out the national coverage newsXpress offers through its growing reach of engaged newsXpress members.
Created using geo mapping tools, this graphic shows a national spread within easy reach or the majority of Australia’s population.
This latest research of our reach is part of our 2015 campaign expanding the group and expanding the leverage we gain for our members through the group.
newsXpress leverages Walking Dead opportunity
If you love The Walking Dead TV show then newsXpress is the place to shop thanks to leveraging inside information about collectibles including these very special lucky-dip collectibles. The success here is an example of the unique value newsXpress brings to the table – an excellent deal supported by inside information and backed with smart marketing. The results for newsXpress members are excellent.
newsXpress national cluster meeting series to kick off
Next week, newsxpress members will be meeting around the country in a series of cluster meetings to talk business. focused on networking, business growth strategies, current data results and other information, newsXpress members love these business-buulding sessions.
Our experience is networking like we’re about to kick off drives change in member businesses and change drives sales and profitability.
No other newsagency marketing group runs the type of sessions newsXpress runs. The results are valuable for our members, our suppliers and the group as a whole.
The cluster meetings are a key newsXpress difference in action.
Bringing the newsXpress conference experience to all newsXpress members
newsXpress has shared professionally produced videos of conference speaker sessions with all members – as a reminder for those who were there and as a fresh resource for those unable to make it. There is also the benefit of being able to share conference content with employees back in the business.
The professional post production including the inserting of power point slides has provided newsXpress members with another excellent and differentiating resource through which they can consider their business plans and take on best practice ideas.
The video library has been protected to ensure that valuable intellectual property is not leaked from the group.
Newsagency marketing group helps newsagents achieve stellar jigsaw sales
Newsagency marketing group newsXpress is helping its newsagency business members to drive excellent sales of Ravensberger jigsaws thanks to professionally printed A1 size double sided colour posters.
The Ravensberger branded poster is part of a professional marketing pack provided to newsXpress members for out of season marketing. The result is increased sales, faster stock turns, better return on inventory investment.
This is great news for newsXpress members.
The posters are just part of the newsXpress marketing assist.
Newsagency marketing group helps newsagents drive social media engagement
Newsagency marketing group newsXpress is helping members achieve excellent success with facebook and other social media engagement through organic and paid campaigns which connect with different demographics around different product opportunities.
Based on sound research by social media experts, the newsXpress approach is delivering excellent results for these independently owned small businesses – generating net new traffic and helping to encourage shoppers to travel to a newsXpress location with EXCLUSIVE or special interest products.
Newsagency marketing group newsXpress adds more EXCLUSIVE suppliers
Newsagency marketing group newsXpress has this week added more EXCLUSIVE suppliers to its community of suppliers who are working to help newsXpress members grow stronger and more valuable businesses.
We don’t list the suppliers here as we do not want to give our competitors guidance on what they should be doing for their members.
Our new suppliers will not be at trade shows newsagents usually visit, enabling us to attract new traffic for our member businesses from new and exciting areas.
Unfortunately, some competitors visit newsXpress stores to look for ideas. While we can’t stop it, we enjoy the game of watching them try and copy.
This is another example of the newsXpress difference.
Newsagency marketing group newsXpress helps Australians shop local
Shop local is something all small business owners hope for and many complain about. Newsagency marketing group newsXpress is helping its members encourage locals to shop local with its won shop local campaign which runs across all major card seasons in the business. Using our own exclusive art and connecting this as we have been for some time now, the message underscores much of what we do. Our members benefit as a result.
Newsagency marketing group newsXpress’ Facebook post drives shopper engagement
Newsagency marketing group newsXpress last week as a Facebook post which attracted 46,736 views in two days and led to excellent store level engagement with an exclusive product opportunity which is only available in newsXpress stores.
This exclusive opportunity and the associated marketing show a value of newsXpress membership.