Excellent Christmas card range at newsXpress Yarram

newsXpress Yarram has been displaying the Hallmark range of Christmas cards with this terrific display in-store.

Starting with the boxed card range, the display runs through all the captions covered by the Hallmark Christmas 2011 range.

newsXpress stores have has easy access to replenishment stock and feature offers of Christmas products from Strategic Partner Hallmark Cards.

Christmas at newsXpress Manly West

newsXpress Manly West has been promoting Christmas throughout the shop as well as with this terrific wall display featuring our newsXpress marketing collateral.

newsXpress provides newsXpress members with a core catalogue offer and access to a range of preferred suppliers for buying to local shopper needs – providing a national and local offer, the best of both worlds.

Christmas at newsXpress East Maitland

newsXpress East Maitland has been promoting the newsXpress Christmas range with this terrific display in-store in the lead up to Christmas.

The Lolita glasses were a feature, bringing colour and focus to the display which also includes products from The Pudding Lady as well as other suppliers.

Some items had already sold out by the time the photo was taken earlier this month.

Christmas in-store at newsXpress Pakenham

This is a photo of the Christmas display in-store at newsXpress Pakenham.  While now well sold down since the photo was taken, back then they were displaying the newsXpress Christmas catalogue range in with other Christmas items sourced by the business.  There is no doubt that the more care taken with a display at Christmas the greater the success.  newsXpress Pakenham is having a terrific Christmas.

Christmas at newsXpress Inverloch

newsXpress Inverloch has been promoting the newsXpress Christmas catalogue range in-store using newsXpress collateral.  The photo shows just part of their Christmas display facing a traffic thoroughfare in the business.

As the range has sold down they have added other items to ensure that shoppers have plenty of Christmas gift items from which to choose.

newsXpress members have had plenty of gists to choose from thanks to a diverse portfolio of preferred spillers in the gift space.

Christmas at newsXpress Yarram

newsXpress Yarram is having a terrific Christmas with this range of Christmas products from newsXpress preferred supplier Gibson.  The Christmas range brings colour to the shop and drives excellent sales as shoppers look for trinkets and treats with which to bring Christmas colour and cheer to home and the workplace.  Gibson has been an excellent support for newsXpress members this Christmas, providing excellent support for a wonderful range of Christmas themed products.

newsXpress calendar deal loved by members

newsXpress members have rushed to snap up an exclusive calendar deals from newsXpress.  We purchased all remaining inventory from a major calendar supplier and made this available for immediate delivery to newsXpress members.

newsXpress members are banking as much as 88% gross profit from the sale of these popular and high-quality calendars.

This latest deal is another example of newsXpress leveraging its buying power and delivering to members an extraordinary opportunity.

Some newsXpress members will make more profit from this deal than their newsXpress membership fees cost in a year. Talk about banking valuable margin dollars.

Handling distribution out of our own distribution centre, newsXpress was able to quickly turn around the opportunity, beating others and ensuring that newsXpress members had access to the excellent margin product for the longest possible time prior to Christmas.

Christmas at newsXpress Macarthur

newsXpress Macarthur is making excellent and consistent use of newsXpress collateral and products from newsXpress preferred suppliers to drive their message in-store this Christmas.  Dressing the shop in a consistent way and embracing the Christmas theme makes for a celebratory feel for the business.  The shop looks wonderful and business performance is excellent as a result.

Christmas at newsXpress Whittlesea

newsXpress Whittlesea is promoting Christmas throughout both retail outlets operated by the business, promoting not only the newsXpress Christmas catalogue range but also other Christmas gifts, trinkets and decoration items.  They also have this Christmas area inside the business, a corner of all sorts of Christmas items. The range is diverse and the offer appealing … based on excellent sales.

Christmas at newsXpress Mortdale

newsXpress Mortdale has been promoting the newsXpress Christmas catalogue range on a table on the dance floor in-store.  Featuring products from the catalogue with easy to read price tags and in an accessible location has proved to be the key with the Christmas catalogue.  With many stores reporting sell-outs, our national merchandise team has good learnings on how to display and where to make the most of the opportunity and these are shared with newsXpress members.  As we get closer to Christmas, good newsXpress members are adjusting displays to make the most of last-minute shopping opportunities.

Christmas in Main Street Pakenham

newsXpress Pakenham has a terrific display in their window featuring Christmas products.

This display attracts Main Street Pakenham shoppers and lets them know that newsXpress Pakenham has an excellent range of Christmas cards and gifts … without blocking access to a view of the rest of the busy newsagency.

From Christmas cards to wrap to gifts, Christmas 2011 has been terrific so far right across newsXpress stores.

Christmas on Maling Road Canterbury

This photo shows part of the Christmas window display at newsXpress Canterbury on the famous Maling Road Canterbury.  The window display shows off Christmas product without blocking the view of the inside of the shop where more gifts and Christmas cheer awaits shoppers.

newsXpress Canterbury is a new newsXpress member in Melbourne … a busy full-service newsagency with a Licenced Post Office in a very popular premium shopping strip in the suburb of Canterbury.

As we are seeing in many newsXpress locations, Christmas trade is brisk!

It’s a Cadbury Christmas

Among the quirkier items on our Christmas catalogue this year are the Cadbury branded tea pot and mug.  Our merchandise team selected these items as cadbury is the best known brand of chocolate in the world and there are plenty of cadbury livers out there.  The tea pot and mug make perfect gifts for chocolate lovers.  Unique.  Quirky.  Fun.

We are thrilled to have these items in the newsXpress Christmas catalogue mix.  They show off a terrific point of difference and they are selling!

Social network magnets cool for Christmas

These social media themed magnets, Social Talk, are another point of difference in the newsXpress Christmas catalogue.  Connecting with people of all ages, they are a great Kris Kringle gift as well as a stocking stuffer for a family member.  we had such success with similar products last year that we had to give these a go this year.  early reports from newsXpress stores are that they are working a treat – especially when displayed with the Christmas catalogue range.

Lolita glasses a hit in newsXpress locations

newsXpress members are reporting good sales of the Christmas Lolita glasses.  Thankfully our members are able to order extra product.  One member has placed a third order and is set to move more than 60 of the glasses this Christmas.

Supported in our Christmas catalogue and with professionally produced price tags, the Lolita glasses are a good-looking and eye-catching part opt any christmas display in newsXpress stores across Australia.

By reordering stock, newsXpress members are able to see how far Christmas products can perform.

Great Christmas gifts from The Pudding Lady

The products we sourced as part of our Christmas Catalogue from The Pudding Lady have been working a treat in newsXpress stores across Australia.  Presenting a terrific point of difference over the usual Christmas fare in newsagency businesses, these premium gourmet food items show newsXpress stores as genuinely having a broader range of Christmas gifts … attracting purchases which would have gone elsewhere.

Christmas at newsXpress Noosaville

newsXpress Noosaville is promoting the newsXpress Christmas catalogue range with this display on the dance floor.  The display features the hero products and makes excellent use of the newsXpress professional price tickets – connecting the products on the shop floor with our TV campaign as well as with our catalogue campaign promoted directly into nearby homes.

Photo Christmas card the perfect gift

The exclusive to newsXpress photo Christmas card, in a pack of six, is proving to be popular for shoppers leading up to Christmas.  It is a perfect gift to send to someone when you are not planning on sending a gift.  The photo can bring warm memories and they can be a terrific gift in many situations.

This boxed pack of cards is part of the newsXpress exclusive boxed Christmas card range …. adding newsXpress value to Christmas in newsXpress stores.

Christmas at newsXpress Beechworth

Christmas deals are on show at newsXpress Beechworth.  Featuring gifts from the newsXpress Christmas catalogue and sourced from our suite of newsXpress preferred suppliers, this display is attracting Beechworth shoppers to the business for their Christmas shopping.  The Beechworth team has created something appealing and attractive around the product mix … better than products placed on a table.

Christmas at newsXpress Umina

newsXpress Umina is promoting the newsXpress Christmas catalogue items on the dance floor, in a high traffic location in store.

Showing off the broad range of gift ideas and opportunities from the newsXpress Christmas catalogue, the table is brimming … offering shopping value for buyers for a range of ages.

It’s great to see the newsXpress price tickets in use – showing the prices available in an easy to read form.