One Direction Photo Collection exclusive

newsXpress is leading newsagents again with a pre-sale opportunity for the soon to release One Direction Photo Collection. By providing stores with this pre-order form, newsXpress members are able to win the sale long before the items is available in-store.  This same approach has been used very effectively by newsXpress for years, delivering valuable revenue and margin dollars to newsXpress stores well in advance of what any other retailer achieves. It’s money in the bank!

The pre-sale opportunity was announced more than two weeks ago.

Next member meeting details announced

newsXpress has announced to its members the details of the next series of member meetings. Focusing on business development opportunities, this round is all business, delivering to participating members insights no other newsagents in Australia will tap into.

Being delivered over a week in early November, the meetings will give members plenty of business development ideas and opportunities.

newsXpress the target of other newsagency groups

You know you’re doing something right when other newsagency groups copy your initiatives and chase your members. That is what we are seeing this month. newsXpress members tell us of calls and visits from others pressuring them to switch.  We have even heard of a group offering service they have never offered, services identical to some we have delivered for years.  We’re flattered.

In the meantime, we continue to welcome new members as we power ahead, growing in number and in commitment to be the best at what we do … every day.

Helping newsXpress members promote their businesses online

newsXpress has published fresh advice to members on how to promote their businesses online. The advice unlocks for newsXpress members practical and proven advice on how to leverage a range of online platforms for promoting the retail shop and connecting with people who may be online and looking to make purchases.

This exclusive to newsXpress advice will help members drive traffic – without having to spend any money on external marketing.

The online marketing advice is another example of newsXpress delivering exclusive and valuable benefits to its members, benefits that are measured through the register.

The Blob continues to sell very well

Every day we are receiving reports of excellent sales of The Blob in all sorts of situations: city, country, high street and shopping centre. The reports tell us that The Blob sells well everywhere.  newsXpress members are thrilled with the result – we know as they are ordering more stock.

We’ve even had reports of customers who were given The Blob as a gift by someone purchasing more as gifts for others. The word of mouth for The Blob is excellent.

Promoting The Blob on receipts

newsXpress last week released artwork to help the promotion of The Blob on shopper receipts – making clever and valuable of the receipt platform for promoting this exclusive to newsXpress line item.

Promoting on receipts is proving to be valuable for newsXpress members – both driving impulse purchases and drawing shoppers back into the business.

Promoting newsXpress 2013 diaries

newsXpress members are proudly promoting the newsXpress branded diaries in-store following their release a week back.

These quality diaries provide newsXpress members with something no other retailer has and continues the groups delivery of a key commitment to members of a commercial and valuable point of difference.

The photo shows part of the 2013 newsXpress diary display at newsXpress Knox.

Early sales data indicates the diaries will be a terrific success.

 

Promoting the Pacific Magazines Fiji holiday competition

newsXpress Knox has continued to promote the Win a Fiji holiday competition in-store this past week with this tactical placement of the floor display unit near newspapers and at several other touch-points in store.

By ensuring promotion of consumer competitions such as this one right through the period of the competition, the store makes the most of the promotional opportunity. Being know as the go-to store in a shopping centre or a town for magazine related competitions is a nice driver of business.

Pacific Magazines is a strategic partner of newsXpress.

Wild Republic roars in newsXpress stores

newsXpress members are enjoying terrific success with the Wild republic plush range.

Thanks to excellent merchandising materials, this Wild Republic range is an easy range to stock on the floor – making a bold in-store statement and helping grab impulse purchases from a range of locations.

The photo shows the range located cleverly near the Hallmark card range – people are purchasing a card and a Wild Republic plush item … easy!

Promoting The Blob at Ballarat

Check out the promotion of The Blob at the counter at newsXpress Ballarat.

With so many newsXpress stores selling out and reordering, it’s clear that The Blob success has a long way to go: excellent margin, easy selling and wonderful terms.

No wonder newsXpress Ballarat is promoting it at the counter – it’s a perfect impulse item.

Some newsXpress members are on their third order – making excellent money from this terrific newsXpress EXCLUSIVE item. It’s the newsXpress difference ringing in the cash register.

Promoting FIJI holiday prizes

newsXpress Melton and other newsXpress members have been promoting the Pacific Magazines FIJI holiday prizes as part of our commitment to the nexus program. This placement of the floor display unit next to the counter ensures maximum eyeballs seeing the promotion. The result is sales growth for newsXpress members of the Pacific Magazines titles.

We promote magazines in newsXpress outlets as they continue to represent an important and commercially valuable traffic driver for our businesses.

newsXpress Emerald promotes Women’s Fitness launch

Check out the stunning display created by newsXpress Emerald in Queensland for promoting the launch issue of Women’s Fitness magazines.

Simply stunning.

The test of any display is the sales it generates. This one is working a treat with terrific sales from the moment the display went up.

newsXpress members across the country are supporting the launch of Women’s Fitness magazine with displays like this and tactical engagement in-store.

They love The Blob at newsXpress Grovedale

Check out the fun they’re having with the Blob at newsXpress Grovedale. T-shirts on, smiles on their faces and product in hand ready to show off.  No wonder they and other newsXpress members are reporting excellent sales of The Blob.

This is a runaway hit product for newsXpress members, a product selling well thanks to great in-store support, great promotional activity.  From now to Christmas, newsXpress members will be loving the sales get get from The Blob thanks to regular in-store promotion.

Brilliant promotion of Women’s Fitness at newsXpress Riverlink

newsXpress Riverlink has a terrific window display promoting the launch of Women’s Fitness from ACP.  they have brought plenty of elements into the window display to bring the focus on the magazine to life.

Click on the image to see the display in detail – there is even more behind the posters we could not capture in this photo.

Launching Women’s Fitness magazine

newsXpress locations across Australia are promoting the launch of Women’s Fitness magazine from ACP.

With a $2M launch marketing spend, supporting the launch makes a lot of sense – we can leverage the awareness the ACP spend is driving among consumers. The campaigns by ACP are excellent.

The photo shows how one of our newsXpress corporate stores is supporting the title. This double-sided display is at the front of the business, on the lease line – facing into the mall. See how the team have kicked up the ACP collateral with backing colour selections.

newsXpress members have been encouraged to support the title as ACP is a commercial partner of the group – helping to fund what we do.

newsXpress radio drives business for newsXpress preferred suppliers

newsXpress radio, playing in newsXpress stores, promotes partner suppliers, driving sales of their product above other product in-0store. It’s a terrific network platform off of which newsXpress and its partners can promote the business for a mutual win.

Through advertising, comments and other connections, newsXpress radio unlocks additional value from group membership.

newsXpress provides members with access to newsXpress radio at no additional cost, saving members more than $600 a year.

newsXpress Ascot Vale promotes Independent Studios gifts

newsXpress Ascot Vale is promoting an excellent mix of child related toys and activity gifts from our friends at Independent Studios.

This range of quality and well merchandised products is a wonderful addition to any newsXpress store. It presents well on shelves and is easily purchased on impulse by shoppers in the store for other items.

Independent Studios has some excellent products ideal for impulse purchase.

newsXpress Ascot Vale is a beacon store in Ascot Vale, drawing shoppers for their excellent range of gifts … making them a destination store for locals.

Wonderful window display for The Blob at Mt Martha

Check out the fantastic window display promoting The Blob at newsXpress Mt Martha in Victoria.

Facing the busy street, this display is leveraging the EXCLUSIVE to newsXpress product, showing local Mt Maertha shoppers why they should visit newsXpress and checkout the great gift and product for personal use.

The Blob is the product to promote and display right through to Christmas as it works on so many giving occasions.

Well done newsXpress Mt Martha!