EXCLUSIVE products Supporting the Beanie Boos collector

bbcollectAs the only newsagency marketing group with a group deal for a valuable access to beanie Boos including exclusive lines, newsXpress members are making the most of the opportunity by showing off new lines ahead of others and beanie Boos that no other retailer can access.

Having products no other retailer can access is one reason newsXpress members are driving exceptional sales of Beanie Boos – pushing major retailers for growth!

EXCLUSIVE TO NEWSXPRESS is the magic phrase here – newsXpress negotiators are helping set members apart.

newsXpress Christmas collateral shining

xxmascolnewsXpress members are loving the fun and hip Christmas collateral developed exclusive by our marketing team for members and that it visually connects with the Christmas collateral from Hallmark.

Offered in a variety of sizes and formats, the newsXpress Christmas collateral helps members signpost Christmas and through this attract shoppers.

New training videos for newsXpress newsagency marketing group

xtvidnewsXpress has released more retail staff training videos for employees of newsXpress retail businesses. Produced in house to professional standards, the latest training video offers product education to retail staff that will help them drive sales for newsXpress members.

This and other free staff training is published by newsXpress in a form that makes the training accessible to staff in-store, at home and on mobile.

The latest videos are part of a co-ordinated training program for newsXpress for its members.

Exclusive to newsXpress Christmas flyer driving traffic

Screen Shot 2014-11-21 at 7.50.57 amThis exclusive to newsXpress Christmas flyer is driving shoppers into newsXpress stores seeking out the fun products for Kris Kringle gifts, office parties and as stocking stuffers.

These excellent lines are working well for newsXpress members thanks to exclusive and professional marketing materials that leverage quality products with newsXpress branded collateral.

newsXpress is supporting multiple marketing initiatives this Christmas.

EXCLUSIVE Giant Mickey attracting newsagency shoppers for newsXpress members

xgmickExclusive products drive traffic and newsXpress members are discovering this thanks to sales success of the Giant Mickey Mouse from the Hallmark Itty Bitty range. Leveraged exclusively for newsXpress members we are seeing terrific results as people seek out thiscutie as a perfect Christmas gift. Even when placed deep in store it works a treat at attracting shoppers.

Beautiful jewellery helping newsXpress members drive a point of difference

nxjewelnewsXpress members are embracing more of the jewellery options we have delivered to members this year. They are loving the additional sales, the new traffic and the extraordinary 300% mark-up quality jewellery attracts.

Key to the success of newsXpress members – beyond amazing supplier deals for quality product – is the strategy behind the jewellery opportunity delivered by newsXpress. having worked deeply with several suppliers, newsXpress is helping members evolve into a new category with excellent success. Strategy is the key here.

This $799.00 TV is driving traffic in newsXpress stores

nxxmasThis retro TV with a Christmas music box playing is driving excellent traffic. newsXpress was onto the opportunity early for members and this made it available for members early in 2014 as they planned their in-store Christmas stories.

While expensive, the TV is delivering excellent results for the stores using it as a Christmas centrepiece.

newsXpress magazine relays help members drive sales

nxmagrelaynewsXpress members benefit from our magazine layout and magazine relay advice.  Our team of retail Development Managers often help newsXpress members with hands-on magazine relays.

newsXpress have been engaging in magazines relays in a structured and professional way for many years. It’s one reason newsXpress members do well with magazines.

newsXpress exclusive product selling out!

nxexclMeet Fluffy, the latest Ty beanie Boo that is exclusive to newsXpress stores across Australia.

Highly sought after by Bean Boo collectors, Fluffy is generating new traffic for newsXpress members as they embrace more exclusive product opportunities delivered by our newsagency marketing group to members.

Fluffy has only been out for just over a week and already newsXpress members are chasing more product having sold out!

newsXpress members network and talk business in Brisbane

nxbneIt was terrific to see so many Brisbane area newsXpress newsagency marketing group members meet at a supplier location in Brisbane last week. We talked business ideas, new product opportunities, marketing ideas and plenty else.

newsXpress members sharing ideas like this is inspiring!

newsXpress members meet in Rockhampton

nxrokCheck out the photo of newsXpress members meeting Rockhampton earlier this week. We have a terrific few hours together talking about business and opportunities.

These newsXpress members are a proactive group of newsagents … inspiring!

Cluster meetings are a newsXpress difference.

Disney Frozen products a hit in newsXpress stores

frozenThe Disney Frozen products newsXpress members have access to from seven suppliers is proving to be a hit this Christmas. Sales are excellent and shopper traffic up thanks to the wide range of Frozen products our members are accessing from toys to cards to music to costumes.

The photo shows the excellent hallmark floor display unit that newsXpress members are using to drive traffic. It is working very well as achieving this. Complimenting this with other Frozen product helps drive incremental value from the attracted Frozen shopper.

Brands work!!

Christmas theatre an exclusive for newsXpress members

Screen Shot 2014-11-21 at 8.06.34 amnewsXpress members with the exclusive Christmas in-store theatre display from Hallmark are loving the shopper interaction with the sound and light show. Many members are using it as an attraction for shoppers at night time.

The Christmas songs and wide variety of light shows and making this display a must see in participating newsXpress locations.

This is another exclusive to newsXpress success story.

New Beanie Boos a hit at newsXpress stores

Screen Shot 2014-11-21 at 7.57.58 amnewsXpress members are loving access to new Beanie Boos as they are highly sought after by collectors and loved by the impulse purchaser.

The latest Boos are just in time for Christmas. newsXpress members are placing them prominently to drive store traffic and encourage impulse purchases from other destination shoppers.

There is considerable strategy around success with the Ty beanie Boos products and newsXpress wholeheartedly embraces this.

 

Newsagency marketing group launches pop-up shop advice

Newsagency marketing group newsXpress last week published advice to members on how to establish, market and run a pop-up shop to drive bonus revenue for the business.

This proprietary to newsXpress advice is another business planning and management resource for members.

The pop-up shop advice opens with positioning information prior to providing comprehensive and practical advice:

Pop-up retail is a new name for an old activity – taking advantage of a shop or space available for low rent for a limited period of time.

Pop-up retail has become popular in recent years with more storefronts being available due to a glut of available retail space.

A well-stocked and run pop-up retail shop can provide a good revenue boost to your business. It can also help you attract new shoppers and provide a place where you can move items that may be currently slow moving in your business.

The key is to approach a pop-up opportunity as short term. From the outset you need a timetable plan and you need to stick to it.

newsXpress members loving The Grumpy Cat

gcatThe Grumpy Cat is a popular brand in newsXpress stores with our members accessing plush toys, lanyards and other Grumpy Cat branded items. They are being snapped up as Christmas gifts for cat lovers and cat haters. Customers smile and laugh at the displays as they are reminded of this popular cat.

newsXpress is leveraging the launch of the Grumpy Cat Christmas movie with the products.

 

Exclusive Christmas displays in newsXpress locations

nxmasMany newsXpress members have an exclusive six foot high light and sound show on display for Christmas thanks to a special import opportunity snapped up by newsXpress.

Playing Christmas songs and displaying coloured lights in sync this display is proving to be an excellent traffic generator for newsXpress member businesses.

There is nothing like this in any retail store in Australia … it’s another newsXpress difference.

The Christmas display was imported in partnership with Hallmark Cards following a study tour to the US earlier this year.

Newsagency marketing group launches second Christmas catalogue

Screen Shot 2014-11-16 at 9.16.44 pmThe newsXpress newsagency marketing group has launched a second Christmas catalogue. This time the focus is on good margin impulse lines around a Santa theme. Supported using our newsXpress collateral and representing products from a single supplier, this second catalogue is part of a considered Christmas campaign designed to help newsXpress members drive traffic using business personalised catalogues.

newsXpress Sydney members meet at The Russell Collection

nxnswrusnewsXpress Sydney members benefited from an excellent visit with prestigious gift wholesaler The Russell Collection last week. It was a terrific opportunity to learn more about their products and to understand positioning against retailers who may sell similar lines. The insights are tremendously valuable.

While there we were given some excellent products deals that are available to all newsXpress members. This meeting is another example of newsXpress leveraging product knowledge to help members drive sales.