The Disney Frozen products newsXpress members have access to from seven suppliers is proving to be a hit this Christmas. Sales are excellent and shopper traffic up thanks to the wide range of Frozen products our members are accessing from toys to cards to music to costumes.
The photo shows the excellent hallmark floor display unit that newsXpress members are using to drive traffic. It is working very well as achieving this. Complimenting this with other Frozen product helps drive incremental value from the attracted Frozen shopper.