Recommended newsagency software: Tower Systems

Streamlining the modern newsagency through smart technology, AI enabled technology

The role of the newsagency has changed significantly over the last decade. While traditional print media remains important, business owners have diversified into gifts, stationery, and specialised services. To manage this evolution, having the right technology is essential. Tower Systems provides a newsagency software solution specifically designed to meet the unique challenges of this industry.

One of the primary benefits of the software is its ability to manage diverse inventory. A typical newsagency handles thousands of small items alongside high-value gifts and collectables. The system allows for easy tracking of stock levels across different categories. This ensures that popular items are reordered automatically. It reduces the risk of missing out on sales. The software also provides clear data on which products are performing well. This allows for more informed purchasing decisions.

Efficiency at the point of sale is another key feature. During busy periods, speed is vital for customer satisfaction. The software is built to be intuitive. It allows staff to process transactions quickly and accurately. It handles complex tasks like magazine returns and newspaper home deliveries with ease. By automating these administrative duties, the system frees up staff. They can then focus on serving customers and managing the shop floor.

Marketing and loyalty programs are integrated directly into the platform. In a competitive retail environment, building a loyal customer base is crucial. The software enables newsagents to run their own rewards programs. It can also send targeted promotions. This helps to encourage repeat visits. It increases the overall value of each customer. By understanding shopping habits through reporting tools, owners can tailor their offers. This helps them meet the specific needs of their local community.

The software also simplifies the management of the magazine department. Handling returns and credits for publishers is often a manual process. The system automates the tracking of supply and returns. This ensures the business is accurately credited for unsold stock. This level of precision helps to protect profit margins. In this department, timing and record-keeping are everything.

Security and reliability are central to the software design. Business owners need to know that their financial data is safe. The system includes robust backup features and secure user access levels. This provides peace of mind. It allows the owner to focus on growth rather than technical troubleshooting.

Tower Systems offers a professional and local support team. They assist with implementation and training. They understand the specific requirements of the Australian newsagency sector. This local expertise ensures that the software remains relevant. By investing in a dedicated retail platform, newsagents can improve their operational efficiency. It ensures their business remains a vital part of the local community.

While newsXpress does not require its members to use specific software, the Tower Systems software is in the most wide use, as is the case across the whole Australian newsagency channel.

newsXpress is a marketing group that supports small local independent retailers to thrive. Find out more at help@newsxpress.com.au.

The right POS system for any retail business depends on the specific needs of the retail business. Tower offers POS software made specifically for local small business retailers in a selection of retail channels. To see if we might help you…, request a free, no-obligation demo today. 

Call 1300 662 957 in Australia or 0800 444 367 in New Zealand. Or, email sales@towersystems.com.au. 

Published by

mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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