Check out the SKWEEK stationery display at newsXpress Garbutt central. terrific!
Category: Stationery
newsXpress promotes office stationery at competitive prices
newsXpress has been promoting office stationery and related products through flyer and social media campaigns. The newsXpress exclusive collateral features a range of brand names consumers will recognise and that they will trust.
Through our locally customisable marketing collateral, newsXpress members are able to make a local pitch while retaining a professional look and feel.
This flyer is one of several recently produced by newsXpress for its members.
Helping newsXpress members sell more pens
Colour blocking to help drive sales of everyday stationery in newsXpress businesses
newsXpress members have access to an excellent range of colourful desk accessories from one of our partners. This range is supported with professional advice on colour blocking provided to members some weeks ago, advice that provides a perfect outline for how to colour block for maximum impact and excellent sales. This range of desk accessories lend themselves to colour blocking based on the latest advice from newsXpress.
newsXpress back to school campaign reaches 177,000+
The newsXpress exclusive facebook campaign promoting back to School reaches 177,472 people in a week, pitching newsXpress locations as palces to shop for Back to School requirements in the last few days before the school year starts. newsXpress was the only newsagency marketing group visible on social media promoting BTS and newsagency businesses.
GNS and newsXpress working well together to drive stationery sales
newsXpress is appreciating the help from newsagent owned stationery wholesaler Group Newsagency Supplies, GNS, in driving stationery sales through better ranging and addressing supply challenges in some regional location. The help from GNS senior management recently on some opportunities has been terrific.
newsXpress prefers to support GNS as our stationery wholesaler as it is a national newsagent-owned business. This is a point of difference over the other stationery wholesalers in the marketplace.
newsXpress will be participating at all GNS Market Fairs this year, offering access to advice and support for all newsagents visiting the fairs and providing an opportunity for people to see the newsXpress difference live in action.
Newsagency group newsXpress supports newsagent-owned stationery wholesaler
Newsagency marketing group newsXpress supports the newsagent-owned stationery wholesale business Group Newsagency Supplies (GNS). This has been the newsXpress policy and position for years. It’s an important position, one that is good for the newsagency channel.
Rather than supporting one of the American owned stationery wholesalers, newsXpress and its members are supporting the newsagency channel and the GNS shareholders – newsagents themselves. This is a decision we can make to support an Australian owned business, a newsagent owned business. It’s a decision we can make that is like the decision we want our local shoppers to make.
Our view is that the more newsagents support GNS the more the newsagency channel will benefit.
Art activity centres drive traffic and sales for newsXpress outlets
More and more newsXpress members are installing this wonderful creative arts centre thanks to support from one of our newsXpress preferred suppliers. The full line range is perfect for businesses serving creative customers and those with school-age customers who need to develop school and hobby projects.
Beautifully laid out and branded, the range is an excellent solution in what is a lucrative area for many newsXpress members.
newsXpress is able to help members get into this space by working with our supplier partner on the best options for each specific situation. The result is more traffic and sales.
Promoting Maped at newsXpress Shoreline
newsXpress Shoreline in tasmania has incorporated the Maped range into the stationery department, giving the high quality maped products an excellent position to drive impulse purchases and to shop off the respected brand which has been promoted on TV … with newsXpress tagged in the TV commercials as an authorised stockist.
delivering excellent margin and a quality which is superior to cheap China product, the Maped range of stationery is something of which newsXpress members are proud to carry in store.
Maped school stationery at newsXpress Wollongbar
newsXpress Wollongbar has been promoting the Maped range of school stationery in store during back to School and beyond.
This wonderful range of stationery is proving to be a valuable out of season hit for newsXpress stores, driving traffic sales and growth, delivering excellent results for our businesses.
Maped products are loved by customers not only for their design and environmental credentials but also for their value. They are better than any cheap China product stationery being sold around the place.
newsXpress stores like newsXpress Wollongbar are proud to carry the Maped range.
Maped at newsXpress Singleton Heights
newsXpress Singleton Heights has added the high quality good margin Maped range of stationery to the stationery department in-store.
As the only authorised Maped stockist in the newsagency channel, newsXpress stores have a wonderful point of difference opportunity around a trusted and respected brand, a brand which is being promoted in national advertising – tagging newsXpress.
By promoting the Maped school stationery range, newsXpress Singleton Heights is connecting with a wonderful national promotion and brand and making the most of the newsXpress opportunity.
Lolz hip stationery at newsXpress Parkmore
Check out the range of very cool Lolz stationery at newsXpress Parkmore in Victoria. Sourced through one of our newsXpress preferred suppliers, the Lolz stationery range is fun and functional – brightening the traditional stationery offer in a newsXpress newsagency compared to what you see elsewhere.
The Lolz range at newsXpress Parkmore is well displayed and presents the business with an excellent and valuable local point of difference.
Lolz is another brand supported by newsXpress in our brand commitment. We understand and respect the position of brands. A good brand drives loyalty and good word of mouth for the business.
Maped stationery products continue to sell well
Long after Back to School is over as a season, newsXpress newsagency stores are supporting the Maped range with great displays and in-store locations.
Maped is a year-round range … quality European made stationery with a higher than average for stationery margin thanks to newsXpress negotiation.
As the only authorised stockist of Maped products in the newsagency channel newsXpress members are positioned to do very well.
The photo shows the Maped range on show at newsXpress Lismore Square in New South Wales – another excellent place for purchasing quality Maped products.
Success with back to School at newsXpress Ballarat
newsXpress Ballarat is another newsXpress store which reported terrific success with Back to School, and beyond, this year.
Thanks to newsXpress collateral and exclusive newsXpress product offers especially around the Maped range, for which we are the EXCLUSIVE authorised representative in the newsagency channel.
Well done newsXpress Ballarat for promoting back to School and continuing the Maped range as part of the on-going stationery offer.
Back to School Maped offer at newsXpress Mt Martha
newsXpress Mt Martha has been promoting the Maped range through Back to School and now beyond with this impulse purchase display stand in a terrific location.
The Maped range is providing newsXpress members with an important point of difference – quality stationery at a competitive price. The bonus is the excellent margin.
The Maped range is now part of our year-round stationery offer in newsXpress stores.
The support from Pelican Artline around the Maped brand has been excellent – this includes a national TV commercial exclusively for newsXpress.
Promoting Maped quality stationery beyond Back to School
newsXpress Maryborough in Victoria is promoting the wonderful high quality and terrific margin range of European designed and made stationery with this display in-store.
As the only authorised stockist of Maped products in the newsagency channel, newsXpress members are making the most of a respected and rewarding status.
While Maped was launched for Back to School, it now serves a valuable position in the stationery department … as we can see at newsXpress Maryborough.
Another newsXpress store reports excellent (21%) Back to School sales growth
A newsXpress store which has a two year old and proactive Officeworks in their area has just reported 21% year on year growth of Back to School product sales. This is an excellent result for the proactive business, a good story for their professional and community-spirited engagement and the newsXpress marketing which supports the business.
newsXpress ran an exclusive newsXpress branded TV campaign featuring exclusive and excellent value Back to School product.
12% lift in Back to School sales
One newsXpress store has reported a 12% year on year life in Back to School sales specifically on the back of the newsXpress Back to School offers. This newsXpress member embraced every BTS offer put out by newsXpress and has reaped excellent financial rewards as a result. Their success is a wonderful story not only for their management of the business but also for the offers negotiated and offered by newsXpress.
newsXpress helps newsagents grow stronger and more valuable newsagency businesses.
Maped products at newsXpress Leongatha
newsXpress Leongatha has been promoting the Maped range of products as part of their Back to School offer … making the most of the newsXpress status as an authorised Maped reseller. Indeed, newsXpress stores are the only newsagents to achieve authorised reseller status. This gives us marketing support including exclusive TV plus it gives us more competitive pricing.
By including Maped products first in the Back to School offer and then in the broader stationery offer, newsXpress stores are demonstrating a point of difference around value, the environment and margin for the business.
newsXpress Bondi Eastgate promotes Maped products
Maped product displays are drawing traffic and driving sales in newsXpress stores across Australia including this display at newsXpress Bondi Eastgate in NSW.
As the only authorised stockists in the newsagency channel, newsXpress stores are benefiting from excellent advertising, exclusive trading terms and two exclusive products. We are backing this promotion with TV on GO! a nine network channel.
Whether it is a value-based display as being run at newsXpress Bondi Eastgate or a feature brand based display which we see in some other newsXpress locations, mapped products are selling. Customers love the quality. Kids love the design.
Why buy your kids cheap China product when you can buy the quality of Maped at competitive pricing.