These photos highlight the great use of the Mother’s Day theme at Ascot Vale. The strong message of Card, Ribbon, Wrap, Gift & Packaging tells their customers that ‘we have the complete Mother’s Day solution for you’.
As an added bonus to their customers a fantastic reward for Mum that is exclusive to newsXpress Ascot Vale.
newsXpress Goulburn are all in the pink, with Mothers Day only a couple days away sales are really picking up.
The gifts from newsXpress recommended suppliers they purchased as a trial for Mother’s Day were displayed early on and to their surprise they have had to reorder twice since just to have some stock for the originally planned promotion.
The team at newsXpress Beechworth have done a wonderful job with their visual merchandising and in integrating their card and gift areas to upsell for this huge season.
By working with Hallmark, hiPP and other suppliers to make a real statement and enhancing the shopping experience in the store.
newsXpress Southport Park celebrated their store opening on Saturday 19th April. Ariel, Marisa & their Team Members created an exciting, fun filled day for all.
The promotions included:
Landlords & Centre Management encourage these promotional days as it increases traffic flow and brings new customers in to their Shopping Centres.
Are you thinking of having a promotional day?
newsXpress can provide some easy to use templates to their members, which the store simply follows to execute a successful Opening Day!
newsXpress encourages its members to create events to awaken customers to the wide range of offers newsXpress stores have.
By creating theatre, it attracts people to the store. The team at newsXpress Castle Towers are experts at this and continue to build huge sales as a result.
Harry the Daily Telegraph Dog being led astray by a couple of newsXpress Team Members.
Luke Scott and his team at newsXpress Scott’s Lismore have created a wonderful display of Hallmark and Hipp products as part of their Mother’s Day gift range.
They have used their front of store dancefloor to really capture customer’s imagination with a sea of pink. Even though Mother’s day is still a month away sales are considerably up from the same time last year.
Victorian newsXpressers, Ballarat and Reservoir have gained a jump on their retail competitors in their respective markets by going out early with Mother’s day promotions. This opportunity has been presented by the earlier than normal completion of Easter celebrations.
Ian & Sue Neal at newsXpress Ballarat have launched the season with a prominent display at the front of the store containing fashionable social stationery, inspirational messages, and other gifts.
Meanwhile newsXpress reservoir have reserved a front window for the introduction to their Mother’s Day message. Here Chris and his team have combined the allure of the Hallmark Alliance marketing materials with a generous sampling of fragrant bath oils, soaps and other sensory gifts which enjoy expanded displays in store.
Using the template supplied by newsXpress, the team at newsXpress Reservoir have created their own newsletter to drive sales and let their customers know what they are doing to work harder for their local community.
Chris and the team at newsXpress Reservoir have gone the extra step heavily promoting this new money revenue stream in store, so not only are they distributing the HOT ink! flyers to their catchment area, they are leveraging in-store traffic as well.
The team at Salamander Bay thought they’d have a crack at the new ABW book deal with newsXpress. They sold out and can’t wait for the next one.
The team at newsXpress Wyalla Plaza have jumped on board with the ABW book deal and the exclusive Canson Creative Centre with tremendous positive immediate impact on sales. Bryan and the team have a flexible store so they can and accommodate new ranges swiftly into their store which is a huge bonus to new money revenue.
Jason & Belinda at newsXpress Riverlink continue to impress all of us at newsXpress with their awesome attitude toward new money strategies. They have adopted the newsXpress deals in Hipp, Canson Creative Center, Momiji Dolls and others to drive their business forward fast becoming a marquee store in the group. It’s stores like this that set newsXpress apart from the rest.
newsXpress Shellharbour were right into St Patrick’s Day will all the green merchandise: Hallmark packaging; bags; wrap; ribbon; themed cards; and newsXpress point of sale.
The team at newsXpress Deception Bay wish all their customers a Happy Easter.
Pictured are Joanne, Amy, and Alex holding Poppie.
Success comes in many ways for newsXpress stores and their families.
newsXpress Westpoint is using a television stand to promote their Partwork series, currently the Elvis Partworks is selling exceptionally well with help from the DVD.
The windows sell massive amounts of giftware, the Easter Display is facing both outside and inside, with attractive cutouts adding to the display.
Mark’s daughter Tiarne was delighted with her success in the District Swimming Competition. One proud dad! Well done Tiarne!
newsXpress Frankston has taken creativity to a new level in their Easter promotion. Introducing several new lines of confectionery and plush they realised they lacked a suitable area to merchandise this product.
However outside of the square thinking by manager Simon Frost quickly saw an opportunity where one previously did not exist. And thus a previously unsightly load bearing pillar was promptly wrapped in gold paper and made a visually stunning display prop.
Earlier this blog brought you the inspiring story of how newsXpress Ballarat had benefited from the newsXpress/Hallmark strategic partnership.
It seems that greeting cards are not the only area of the business showing improvement through the Ballarat affiliation with newsXpress.
The store is up over 400% in calendars this year due to the calendarXpress program. It is a great example of members embracing technology, embracing the newsXpress business strategies, tracking sales data and reaping the benefits.
This outstanding run has even stretched into other aspects of the business and two recent snippets in the local paper show the changes in store are being well received by the residents. Letters to the editor expressed gratitude for the team for firstly: alerting a customer of a lotto prize they had won 15 months earlier, before moving to FNQ; and secondly, a team member at newsXpress Ballarat handing in a wallet full of cash.
We hope their hard work pays off with a great Easter result.
There is something lucky about a four leaf clover, and newsXpress The Gap have decorated their lottery area with an attractive display just before St Patrick’s Day, gaining mileage from a “One day Promotion”.
newsXpress promote and provide marketing materials and ideas for smaller events such as St. Patricks Day to cater to their customer base and differentiate themselves from other retailers.
The team at newsXpress Deception Bay went left field this year – and have gone searching for Easter Brides!
They sold two magazines while setting up the display and customer reaction has been extremely high. They have also capitalised on this interest by including complimentary products such as photo albums, horse-shoes, white tape for the limo and assorted gifts.
The window has been decorated in a more traditional manner with a strong focus on kids and bunnies.
newsXpress Kin Kora started their Easter promotion early – you won’t see any pictures of their plush here (they sold out!).
