newsXpress leverages social media to drive traffic

newsXpress has run another social media campaign in the last week to further promote the brand nationally to a very specific demographic. This highly-targeted campaign is part of a broader run of smart social media engagement from newsXpress on behalf of its member businesses and its trading partners.

25% off deal helps newsXpress newsagents win!

It’s not often a supplier to newsagents offers 25% off their regular wholesale price but that’s exactly what newsXpress delivered for its members for two weeks when a MAJOR supplier in a very important and valuable product category offered newsXpress members 25% off top-selling products.

That’s a wonderful and valuable additional margin opportunity for many highly sought after and popular product lines.

This 25% off wholesale was EXCLUSIVE to newsXpress. Talk about delivering value to members keen to drive above average business margin and to build an even better bottom line.

Many claim to help newsagents improve GP. newsXpress regularly delivers on this promise with EXCLUSIVE buying deals plus proves strategies for turning product on the shop floor into sales faster than is usually the case.

newsXpress helps newsagents get more money in the bank as this latest deal shows.

newsXpress supplier factory tour adds value to our relationships

fctorytourLast week, a group of newsXpress members benefited from a factory tour with one of our preferred suppliers – taking us behind the scenes and learning about what makes these products so special and saleable. Hearing from the manufacturer direct helps newsXpress better pitch to their customers and better differentiate product from this supplier compared to other suppliers.

Getting newsXpress members behind the scenes with suppliers is providing to be an invaluable point of difference for newsXpress and its members. we are grateful to many of our suppliers for enabling us to do this.

newsXpress member meetings unlock excellent opportunities

supmeetvicnewsXpress members have got together in local area meetings over the last week in Newcastle, Sydney, Brisbane, Melbourne and Perth to talk business, hear about some stunning supplier deals and network with colleagues. The photo shows our Melbourne meeting held at the offices of Artwrap where we got to see some exciting new products and tap into some exceptional deals. The opportunity proved wonderful for our members who actively engaged with what was on offer.

A feature of these meetings has been showing off exclusive to newsXpress product lines that offer a valuable point of difference to newsXpress members.

Newsagency marketing group newsXpress helps members ride the wave of success with retail trends

loombandsNewsagency marketing group newsXpress introduced members to the opportunity of Loom Bands ahead of the wave of success, presenting leading advantages with supply, pricing and promotion. We supported active sales with newsXpress exclusive collateral – helping newsXpress members position themselves well competitively. We continued ahead of the trend with information on the progression of the trend and appropriate warnings as the trend started to slow.

In addition to negotiating excellent supplier deals, newsXpress provides members with timely trusted advice.

newsXpress is committed to magazines

NXPPosters_Page_07Magazines are vitally important to the traffic and financial health of any newsagency with a future. newsXpress understand this and supports it with fresh and exclusive marketing collateral for members to use in promo tine their businesses.

This poster was provided to members some months ago for in-store use in connecting with shoppers the message that newsXpress is your magazine specialist. This helps to encourage shoppers to think of newsXpress first when considering magazines.

Behind the poster is advice and support on living and acting like a specialist and genuinely serving the needs of shoppers interested in magazines.

Fantastic State of Origin range at newsXpress Sarina

sarinasornewsXpress sarina owns State of Origin in Sarina in Queensland. They do an excellent job every year with State of Origin merchandise. This photo shows part of the range being set up recently – ahead of State of Origin fans buying up big.

The team at Sarina leads in this State of Origin space. Kudos to them for this and the help they have been to many other newsXpress members.

Just wonderful!!

newsXpress newsagents to benefit from Hong Kong buying trip

hkfThe newsXpress team had a busy time at the Hong Kong Gift Fair last week meeting with Australian suppliers also at the fair, checking out possible new products, connecting with potential new suppliers from Australia as well as taking in the vibrant retail scene in Hong Kong. It was a busy few days packed with meetings, trade show time and opportunities.

With more than 4,000 businesses at the trade show and plenty of trade halls to visit, the newsXpress team walked, on average, 12 km a day.

newsXpress members are also hearing about results with opportunities already under development.

We are excited for what will start arriving soon to help newsXpress newsagents further expand the appeal of their businesses.

New products generate new newsagency traffic

animalsnewsXpress launched a new outdoors range more than a month ago and newsXpress members are reporting terrific sales as well as new traffic thanks to this innovative range.

Newsagents wanting to be challenged into growing into new areas that are aligned with existing traffic generators ought to look at the strategic supplier decisions being made by newsXpress.

newsXpress leadership in Kansas City

hmkusThe newsXpress leadership team spend a week in Kansas City at the headquarters of Hallmark, a strategic partner of newsXpress. In meetings, product presentations, store inspections and  business insights, the newsXpress team was able to tap deep into the Hallmark organisation to find product and other opportunities for newsXpress members. Of particular value was next season product insights.

We are grateful to Hallmark for their generosity of time and support leading up to and through this ground-breaking visit.

Newsagency marketing group newsXpress adds another supplier

Newsagency marketing group newsXpress last week announced details of another new supplier to members of the group. This supplier is providing access to an excellent range of unique products that play into a valuable point of difference for newsXpress members.

2014 is proving to be an excellent year for expanding the supplier suite range for newsXpress members.

We’re excited and our members are loving access to even more products.

Promoting toys at newsXpress Wynnum

toyscolatHere’s an example of newsXpress engaging proactively at the local store level helping a member to promote their business. Our back office team tailored newsXpress exclusive toy promotional collateral for newsXpress Wynnum to use to promote their massive range of toys.

newsXpress members have access to an extraordinary range of local area marketing collateral for all sorts of occasions and opportunities. They also have access to material that can be modified to serve specific needs.

These resources are part of tyhe newsXpress offer to newsagents to help them grow their businesses for a brighter future.

Brilliant new young family gift for newsXpress members

Last week newsXpress announced an exclusive new product opportunity for members, a gift that is ideal for young families. This unique gift life is already generating excellent interest from members. They are thrilled to have such an exclusive line and that it is an Australian developed product.

Having this product on the counter is sure to bring kudos to newsXpress members for the innovative product, that it is ideal for a young family and that it’s Australian innovation.

We are thrilled to have this opportunity.

newsXpress team visiting with Hallmark in the US

newsXpress Directors Graham Randall and Mark Fletcher and newsXpress National Sales Manager Peter Francis are in the US this week to participate in a major retail conference with Hallmark Gold Crown operators, to look at retail trends and to discuss opportunities for newsXpress members.

In addition to engaging in excellent networking opportunities with Hallmark team members and Hallmark retailers, this trip is also providing an opportunity to gain retail insights that are relevant to niches in which Australian newsagents operate today and could operate in the future.

Insights will be shared with newsXpress members at forthcoming member meetings.

Catalogues to drive more traffic for newsXpress newsagents

newsXpress members have been given another supplier-supported traffic-generating catalogue opportunity. Forecast at our national conference, this latest catalogue drives traffic for a desirable high-margin product niche. Supplier funding makes the catalogue more accessible and this helps drive newsagent member engagement.

newsXpress leads the newsagency channel in offering catalogue opportunities across a diverse portfolio of products. Beyond ink, newsXpress offers members flexible promotional opportunities off of which members can leverage new traffic and thereby drive business relevance.

In not relaying o traditional newspaper, magazine and lottery traffic, newsXpress is offering more future-proofing opportunities to members.

Newsagents sell hugs thanks to newsXpress

NXPPosters_Page_03newsXpress members sell hugs! That’s what a new poster just released pitches for our members.

we sell hugs so you can give hugs.

We are thrilled to be providing our members with such a fun and emotion-focussed poster. It helps our newsXpress members connect with something many people love to give and to receive.

This latest marketing collateral is another newsXpress exclusive.

Newsagency marketing group embraces Hallmark licences opportunities

hmklicHallmark, a strategic partner of newsagency marketing group newsXpress, offers the best greeting card licences in the world. take Peppa Pig – newsXpress members are enjoying excellent success with this mega brand with plush, activity packs, toys and other items from several preferred suppliers. Add the Hallmark cards to the mix and our members have a perfect range of Peppa Pig products. This is where the Hallmark relationship delivers excellent rewards – leveraging their many licences to sell with gifts and other items created under licencing agreements.

Newsagency marketing group announces better supplier terms

newsXpress last week announced better supplier terms with three existing newsXpress preferred suppliers.  These better terms ensure newsXpress offers best-practice genuine discounts off invoice to newsXpress members, delivering excellent commercial benefits to members in return for their support of the preferred suppliers.

Our supplier discounts are off published wholesale figures. Suppliers are not encouraged to inflate their prices before applying our member discount.

the new discount opportunities announced help newsXpress members to save even more money through their membership.

Newsagency marketing group announces eight new preferred suppliers

newsXpress announced eight new preferred suppliers at its national conference last week in Melbourne. These new suppliers added in recent weeks have enhanced the commercially valuable supplier range offering available to newsXpress members. It’s part of an extension of the newsXpress opportunity for members, an opportunity through which newsXpress members can expand their product offering, reach more customers and make more thanks to preferential pricing.

Each supplier has been vetted, considered and brought on to complement existing opportunities in the newsXpress portfolio.

More commercial benefits for newsXpress members.