Category: newsagency marketing

Showtime for newsagency marketing group members

The second newsXpress national conference for 2015 kicks off today at the Royal Pines Resort on the Gold Coast this morning. Suppliers have bumped in for a terrific trade show and speakers are ready with some excellent presentations.

Yesterday was a retail tour of highlights at several retail location on the Gold Coast, looking at best practice and taking in learnings from newsXpress members and other retailers.

Last night was a terrific dinner. This morning the trade display opens at 8am and the conference at 8:30. We’re in for a big day.

Brad & Angelina wedding promo drives newsXpress newsagency interest

niNewsagency marketing group newsXpress drove a surge in interest through a Facebook campaign launched Wednesday, the day before the release of the special edition of New Idea with exclusive Brand & Angelina wedding photos. This use of Facebook by newsXpress led to tens of thousands of views, hundreds of likes and many shares – extending the reach of the newsXpress brand across Australia.

newsXpress newsagency marketing group offers catalogue opportunity

fdcatnewsXpress newsagency marketing group members have been given an excellent catalogue marketing opportunity for a range of funky and fun products that will help drive new traffic for their businesses. This latest catalogue has been developed with an engaged newsXpress member to source shoppers who would not usually shop in a newsagency – valuable new shoppers. In addition to a deal on the products, newsXpress is providing access to professional collateral.

newsXpress Highlands Marketplace wins at NANA Newsagent of the Year Awards

winnersWell done to Jennifer and Craig Boyd of newsXpress Highlands Marketplace on winning the NSW/ACT Distribution Newsagent of the Year last night in Sydney. A terrific win for a well run business – doing the newsXpress brand proud!

newsXpress was at the function mixing with other newsagents, suppliers and association representatives.

newsXpress members loving Father’s Day collateral

nx-fday2014newsXpress members are loving the creative, funky and fun father’s day collateral for 2014. It’s being used to draw attention to the season in-store and drive sales.

Eschewing the usual scream of SALE or SHOP HERE, this collateral connects with today’s shopper in a calm and engaged way. We are thrilled with feedback.

Switching from Newspower to newsXpress

More and more newsagents are switching from Newspower to newsXpress. Here are some who have made the move:

  • Minlaton SA
  • Blakes Crossing SA
  • Hope Valley SA
  • Westridge Toowoomba
  • Trentham Victoria
  • Childers Queensland
  • Narrandera NSW
  • Kyneton Victoria
  • Mt Druitt NSW
  • Merriwa NSW

newsXpress is thrilled to offer opportunities, encouragement and enjoyment to these and other businesses in our newsagency marketing group.

Newsagency marketing group newsXpress loves winners

nx-sunburywinnerNewsagency marketing group newsXpress lives winners and that’s what newsXpress Sunbury Square had with one customer winning a tablet computer as part of a terrific That’s Life promotion from Pacific Magazines. newsXpress Sunbury Square is the best newsagency in Sunbury offering wonderful customer service, excellent products & great deals – like the opportunity to win a tablet computer!

newsXpress promotes member newsagents with Facebook campaign

fbadaugChocolate lovers are all over the latest facebook advertising being run by newsXpress supporting the newsXpress newsagency retail network. Featuring the cover of the Chocolate heaven cookbook from Pacific Magazines, this Facebook ad reached tens of thousands in 24 hours, boosting the connection between our brand and new title for chocolate lovers. The ad was another part of the newsXpress special media campaign on behalf of members.

newsXpress newsagents support WIN A $5000 SHOPPING SPREE

10552419_10202959767018691_7981527086794770934_nnewsXpress members right across our network have been promoting the WIN A $5000 SHOPPING SPREE campaign from Pacific Magazines.

This photo shows the display at newsXpress Gympie where the competition has been in high profile promotion since launch a few weeks ago.

Many newsXpress members have been sharing photos, showing off what they have been doing to leverage this competition opportunity into a sales boost for the participating Pacific Magazines titles.

newsXpress newsagents love our deals envelopes

aug1Newsagents who are p[art of the newsXpress newsagency marketing group are today receiving an August deals packed filled with excellent deals, opportunities and insights that will help them make more money in the lead up to Christmas 2014 and beyond. Posted on Monday, the latest deals pack has exclusive opportunities for newsXpress members – offering savings unavailable to other newsagents.

newsXpress offers the biggest prize pool for Father’s Day prizes in the newsagency channel

bbqOf all the newsagency marketing groups and all the newsagency brands, newsXpress is offering a total prize pool which is more valuable than any other. With prizes worth more than $55,000 op for grand, shoppers visiting a newsXpress store have excellent opportunities to win an outdoor portable chef BBQ with the prize fully funded by newsXpress for its members.

A check of the prizes on offer for newsagency shoppers will show the total prize value investment is bigger in newsXpress than anyone else.

This is another terrific point of difference from newsXpress.

Exciting time following Melbourne Gift Fair

donutsAfter an excellent week of dinners, drinks, networking and supporting each other, newsXpress members have headed home from the busy and fun-filled Melbourne Gift Fair.

In addition to good deals, excellent buying support and many hours of heartfelt friendship contact, it’s back to business turning the wonderful knowledge and sales from newsXpress suppliers into cash in the bank.

One of our suppliers, B.Gentle, the small personal slab business, shared some amazing information that will help newsXpress members make more money than other retailers. Information like this is gold.

newsXpress members supporting WIN A $5000 SHOPPING SPREE competition

magsshopspreenewsXpress members are supporting the terrific WIN A $5000 SHOPPING SPREE competition from Pacific Magazines with displays in-store, promotions on receipts and shop floor engagement – driving excellent sales of the titles.

On our private facebook page we are sharing photos to encourage each other. It’s fun!

newsXpress has the first newsagency offering Paypal payment option

paypknxscreennewsXpress Knox in Victoria was the first newsagency to offer Paypal as a payment option with a launch this week after passing stringent trials.

Launching Paypal as a payment option demonstrates the forward thinking of newsXpress and helps the group better connect with a mobile and tech-savvy consumer, a younger shopper who is valuable to today’s newsXpress business.

The Paypal engagement is as much about business marketing as it is about business management.

This is another example of newsXpress innovation benefiting newsXpress members.

Fantastic gift fair for newsagency marketing group members

nxmemnewsXpress members have had a busy gift fair in Melbourne this week with lots of buying, lots of learning from suppliers about products and lots of networking in the halls and at dinner after the show doors closed each day. the photo shows one of the dinners where members met after a drinks function at Crown.

Ready for Melbourne Gift Fair

Melbourne is filling up with newsXpress members for the Reed gift fair and the AGHA Home & Giving Fair and other events starting today. This is an exciting time with newsXpress suppliers offering special deals and with new opportunities to uncover.

We forecast many deals in a special pre-show deals pack sent out last week. This has helped newsXpress members plan and budget.

We are looking forward to five days of buying, networking and fun.

Massive Father’s Day opportunities from newsXpress

Newsagency marketing group has been promoting a host of Father’s Day opportunities to newsXpress members. From gifts to cards. From in-store offers to a fun catalogue offer, newsXpress has put together an excellent suite of Father’s Day opportunities to help newsXpress members grow their business with enjoyment and excitement.

This Father’s Day, newsXpress is offering an excellent point of difference.

newsXpress newsagency marketing group promotes Poo Pourri

poo2Newsagency marketing group newsXpress was on to Poo Pourri early thanks to very early engagement with the Australian distributor. newsXpress members had early access to ordering and exclusive access to marketing collateral months ago – making for an excellent suite of commercial opportunities for newsXpress members.

First move advantage feels good.

This is the newsXpress advantage.

newsXpress members are reporting good sales of this fun product.

Newsagency marketing group pitches to Melbourne newsagents

nxpmelNewsagency marketing group newsXpress had a terrific session at the hallowed Kooyong Tennis Club on Tuesday where many prospective newsXpress members came to hear about the group and what we have to offer. Sharing information about the newsXpress difference, newsXpress revealed a comprehensive explanation of opportunities – showing where newsXpress members achieve real gains.