Category: Halloween

It may only be August but Halloween is fast approaching. For the best Halloween ideas, fun products, broomsticks, witches hats, fake blood and other ghouly Halloween products then your closest newsXpress store is the place to go.

Smart newsXpress stores have ordered up big for Halloween 2010.  Get in early and make sure you don’t miss what you need for a fun Halloween 2010.

For the home or for yourself, the newsXpress Halloween range is set to help you have a fun time this season.

Shop for Halloween at newsXpress where SCARY IS FUN.

newsXpress Salamander Bay put on an excellent Halloween show right up to the last minute with an excellent range of costumes, party goods and other items for shoppers wanting to embrace the fun of Halloween this year.

Beyond the good margin Halloween sales opportunity, the display at newsXpress Salamander Bay brought that extra bit of fun into the newsagency and this flows onto sales in other departments.  Retail is theatre after-all.

newsXpress has shown that Scary can be fun with its fresh approach to Halloween this year.  newsXpress stores across Australia have been places of fun and good business over the last few weeks and this past week especially as we drew closer to the big night – TONIGHT! We have made newsXpress stores destination stores for Halloween. Customers love this, newsXpress retail employees love this and newsXpress retailers love this!

Our Halloween strategy has proved again this year to draw new traffic and extend the shopping basket – with good margin product.  This is a great commercial story for newsXpress stores.

Tonight, if you hit the streets for some trick or treat fun or if you head off to a Halloween party, have fun (because Scary can be fun), stay safe and think about newsXpress – we’re your Halloween destination.  Boo!

Not really witches, not at all!  Amanda kindly agreed to model the purple witches’ hat – part of the Halloween range at newsXpress Laidley.  Amanda is all smiles standing next to a great display of Halloween product which has been selling well as we approach the big day this Saturday.

newsXpress Laidley has embraced Halloween and represented newsXpress well with thes popular and profitable season.  The know how enjoyable the season can be and the word of mouth value for the business by embracing it.

newsXpress Young is having fun with a good range of scary products for Halloween this year.  Supported by the newsXpress Halloween collateral, this is a new opportunity for the business.

Situated on the Olympic Highway in the South West Slopes of NSW, Young is a great place to visit and offers something for everyone.  It attracts many tourists.  The Halloween offer will appeal to families travelling through as well as locals looking to have a bit of fun this Saturday night.

Halloween is big business at newsXpress Castle Towers, showing that this party season can be a lot of fun and good for business in a large shopping centre based newsagency.  The newsXpress Castle Towers team has a broad range of Halloween products from the small to large.  They have an excellent range for  a Halloween party together and for those planning to walk the streets on a trick or treat mission.

The placement of Halloween near cards at Castle Towers is ideal in that it helps drive add-on greeeting card sales to the Halloween shopper.

newsXpress Eumundi is bringing Halloween fun newsXpress style to beautiful Eumundi with a good range of Halloween party products and other items.

Even though we are in the last week of the Halloween season, the team at Eumundi has been able to display plenty of fun products and show that Scary can be fun.

The team at newsXpress Forest Hill moved Halloween to the main thoroughfare entrance to the shop as part of their plan to combat store blindness and to better connect with the Lotto October 31 superdraw.  This was always part of the plan.  Halloween started in the window three weeks ago as it did last year.  Moving key seasons in this way is part of the newsXpress strategy of embracing change and keeping the retail offer fresh.  The time involved is rewarded with sales growth.  newsXpress Business Development Managers pitch the value of change in their regular store visits.

Belinda and the team at newsXpress Riverlink are scaring up a storm with their Halloween range.  Besides the display in the photo they have a terrific display using cobwebs and our newsXpress collateral at the entrance to the store.

The range at newsXpress Riverlink makes them the go-to store in the area for Halloween and this will drive excellent word of mouth business.  The newsXpress merchandise team has helped drive this by sourcing excellent, competitively priced, Halloween product for this year’s season.

newsXpress Upper Coomera has Halloween products on the shelves and terrific displays all around to draw attention.  Having had success with Halloween previously, they understand the value of strong support for the season.

In addition to the hang-sell display in the photo, they have our newsXpress Halloween posters out and appropriately scary cobwebs ahanging from the ceiling.

Halloween is about retail theatre and at newsXpress Upper Coomera it’s on show.

Someone at newsXpress Sunbury Square is getting into the fun of Halloween early judging by the photo.  They are showing off one of the fun Halloween costumes they have on sale.  In addition to costumes they have other Halloween product including pitch forks, candy baskets, witches hats … all sorts of things to celebrate Halloween and have a good time and all available through our newsXpress preferred supplier relationships.

The folks at newsXpress Sunbury Square have gone all out and had a lot of fun creating their retail displays and engaging with customers in the lead up to Halloween on October 31.  We love this!