Glitter pumpkins a hit for Halloween 2012

The glitter pumpkins from one of our newsXpress preferred suppliers have been selling very well this Halloween. The early in the season success has continued with some stores ordering extra stock and selling through. The glowing pumpkins have been purchased for offices, homes and even schools as more and more people engage in the fun season.

newsXpress leads in Halloween success 0- with access to excellent products at competitive prices and delivering best-practice margins.

Halloween at newsXpress Woden

Check out how newsXpress Woden has been promoting Halloween 2012 in-store.  This eye catching display and the terrific use of the exclusive newsXpress collateral attracts shoppers … delivering a good result for the season.

Genuinely engaging with a seasonal opportunity reaps rewards for smart newsXpress members. This is what has been happening at newsXpress Woden.

You have to reach and grab shoppers – with compelling displays, good product offers and professional collateral.

Halloween impulse promotion at newsXpress Malvern Central

newsXpress Malvern Central has been promoting Halloween on the shop floor facing shoppers as they enter the business with this impulse placement.

Halloween is an excellent season for newsXpress members, driving new shopper traffic and excellent impulse purchases.

newsXpress members had early access to a broad range of Halloween product at excellent prices. Bing competitive against the majors and maintaining 60% margin is an excellent story, a testament to terrific negotiations from newsXpress on behalf of members.

newsXpress Malvern Central, like other newsXpress members, drives its own success from purchasing through to merchandising.

Halloween party book EXCLUSIVE for newsXpress

The EXCLUSIVE newsXpress branded and ACP published Halloween Party Book is selling well.

Delivered to newsXpress stores with an excellent margin, the party book connects with the newsXpress Halloween seasonal collateral and provides families, workplaces and community groups with some excellent ideas for engaging with Halloween in a fun and valuable way.

This is another excellent point of difference from newsXpress.

Halloween at newsXpress Canterbury

Check out the window display promoting halloween at newsXpress canterbury. This display is scaring Maling Road shoppers (in a good way) and making fun with the Halloween seasonal opportunity. Thanks to an excellent range of products from newsXpress suppliers and terrific collateral from newsXpress the Canterbury team put together an excellent window promotion.  Clicking on the image will give you a larger version of the display.

Halloween party book EXCLUSIVE for newsXpress

newsXpress members are placing the EXCLUSIVE Halloween Party Book at the counter, with the Halloween display andin other high-traffic locations in store to drive sales success for this wonderful product.

newsXpress Maffra has stock on the counter – driving impulse purchases of the title.

Created in collaboration between newsXpress and ACP magazines, the Halloween Party Book is a wonderful innovation sure to drive incremental business.

newsXpress promoting EXCLUSIVE Halloween party book

newsXpress members are promoting the newsXpress branded halloween party book produced by ACP magazines and delivered with a higher than usual margin.

The Halloween party book visually connects with the newsXpress Halloween marketing collateral – demonstrating a level of professionalism unique to newsXpress and its ACP magazines partnership.

newsXpress members have every right to be proud!

Halloween out now at newsXpress stores

newsXpress stores across Australia are having with Halloween already thanks to product deals and marketing collateral from newsXpress.

Check out part of the display at corporate store newsXpress Knox. This offer is at the front of the shop, facing into the mall, and uses good merchandising skills to create a display with drama, fun and a compelling retail offer.

newsXpress has owned Halloween in the newsagency channel for seven years. Halloween 2012 is already off to a screaming and financially rewarding start.

Halloween generates traffic and drives impulse incremental business.

Exclusive Halloween Party book for newsXpress stores from ACP

newsXpress stores are exclusively offering a Halloween Party Book created by the Women’s Weekly division of ACP for newsXpress stores.

A centerpiece offer from newsXpress for Halloween, this book is a wonderful product to offer to customers looking to make the Halloween season a social time in their street and with friends.

Delivered to newsXpress stores with a sturdy and engaging display unit, the Halloween party book is a perfect and exclusive product offer as part of Halloween 2012.

EXCLUSIVE TO NEWSXPRESS.

Halloween at newsXpress Ocean Grove

newsXpress Ocean Grove has been embracing the Halloween opportunity in-store in the lead up to today.  Their display has been a broad mix of Halloween partly, dress up and other products for Halloween shoppers.  This display which has faced shoppers as they enter the business was in ideal positioning to leverage store traffic.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Ivanhoe

Halloween has worked at treat at newsXpress Ivanhoe.  We caught the display late in the season, after excellent sales.  Supporting a range of products from newsXpress preferred suppliers, the success here shows how Halloween can work in a suburban situation.  This is a fun season with broad appeal for newsXpress businesses which make the most of the opportunity, as they have done at newsXpress Ivanhoe.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Ascot Vale

newsXpress Ascot Vale has been promoting Halloween products in the window to attract shoppers.  Based around an excellent range of products, the display caters to a range of opportunities from personal trick or treating to dressing the desk at the office tomorrow (October 31).

The photo does not do the terrific window display justice.  In store it looked even better!  Scary and fun!

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Pakenham

Placed in the window and facing out onto Main Street Pakenham, newsXpress Pakenham has been promoting Halloween 2011 with this display in addition to other promotions in-store.  Click on the image to see a larger version.

Creating a display shoppers can walk around drives sales.  It is better than type of display you see in a supermarket.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Yarram

newsXpress Yarram has been promoting Halloween 2011 in the shop window, facing onto the main street of Yarran yet easily seen by shoppers in store.  Please click on the image for a larger version of the photo.

A Halloween display like this works a treat in a country town newsagency where it can own the season and thereby bring in new traffic based on word of mouth.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Riverlink

newsXpress Riverlink at Riverlink Shopping Centre in Queensland, has been promoting Halloween with this excellent display of a broad range of Halloween product.  Please click on the image for a larger version.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

Seen by all shoppers who enter or pass the newsagency, this display has put Halloween on the shopping list well and truly.  The display is better than any other retailer nearby in terms of overall offer and range of products available.  Plus the items win on price.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our work over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Maryborough

newsXpress Maryborough in Victoria has been promoting Halloween throughout the store including with this product display which faces shoppers as they enter the business.  Click on the image to see a larger version.

The newsXpress Maryborough team has used Halloween as an excellent transition between Father’s Day to Christmas, having fun with the season along the way.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Halloween at newsXpress Wetherill Park

Check out the Halloween display at newsXpress Wetherill Park in New South Wales.  Please click on the image for a larger version.

Packed with products from newsXpress preferred suppliers and playing some beautiful retail theatre, this display works a treat is positioning this business as the go to place at Stockland Wetherill Park for all things Halloween this year.

newsXpress has been promoting Halloween since 2005.  Back then we were the first newsagency marketing group to engage in this seasonal opportunity.

It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.

Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.

 

Scary Halloween display at newsXpress Whittlesea

Click on the image to check out the scary, and fun, Halloween display at newsXpress Whittlesea.  Halloween is terrific for creating retail theatre.  This display certainly does that, it makes newsXpress Whittlesea the place to visit for a scare this Halloween.

With an excellent range of Halloween products sourced from newsXpress preferred suppliers at competitive pricing, this season is a commercial and community success for newsXpress members.  We all get to have some great fun.

Go on, click on the image…

Terrific Halloween offer at newsXpress Pakenham

newsXpress Pakenham has an excellent range of Halloween products on show in-store from newsXpress preferred suppliers.

Topped with our newsXpress Halloween poster, the display shows the wonderful range of Halloween items for all budgets and ages from voice changers to candy baskets to Witches hats.  All good fun and good value.

We are having a fun time with Halloween across newsXpress stores this year.  We have new products offering plenty of new types of scares.

Congratulations to newsXpress Pakenham for a great Halloween display.

Monsterous plush a hit with the Halloween shopper

newsXpress Knox has the Monsterous mini plush range as part of its broad Halloween offer this year, providing an excellent gift for parents and others to get into the fund of Halloween.  Placed at the counter for impulse purchase, the Monsterous plush is an easy good-value excellent margin impulse item and a nice way to engage even more shoppers in the wonderful, fun and profitable Halloween opportunity.

This is another good story from the newsXpress merchandise team.

Please click on the image to see details of the items.