Category: greeting cards

This placement of the Landmark signature frame range at newsXpress Pakenham in front of the greeting card department is inspired as shoppers in the market for an opportunity of a gift for a birthday easily see the display ad purchase.

Landmark are a newsXpress preferred supplier and their signature frames are proving to be a popular line among newsXpress members.

The key to success is placement in a good location in store – to make the most of the traffic generated, especially by shoppers looking for greeting cards.

Hallmark recordable storybooks are being promoted by Hallmark on TV in time for Father’s Day this year. They make a wonderful gift not only for Father’s Day but all year through as many of our newsXpress members are finding.

These innovative and interactive books show off the value and commitment Hallmark delivers in its very special relationship with newsXpress. We are grateful to have these recordable storybooks available through the newsXpress network and are thrilled at the contribution they have made this Father’s Day.

newsXpress Riverlink has had a terrific Father’s Day 2011 with excellent card and gift sales.

The sales growth and success is very much as a result of the extraordinary commitment from the team at the store promoting  Hallmark cards and a tremendous range of Father’s Day gifts including the Cadbury toolkit – which sold out a few days before Father’s Day.

As the photo shows, professional merchandising can drive excellent sales outcomes.

Congratulations to Belinda and the newsXpress Riverlink team for representing newsXpress so well this Father’s Day.

newsXpress Woden at the Westfield shopping centre in Woden has been promoting an excellent range of gifts and cards as part of their Father’s Day campaign this year.

Located at the entrance to the newsagency, the wonderful range has been well shopped through the season showing the value of good buying and professional merchandising to show off the product.

Like so many newsXpress stores, Father’s Day 2011 has been a terrific season at newsXpress Woden.

newsXpress Milsons Point has been promoting Father’s Day Hallmark cards and a wonderful range of gifts in a high traffic location easily seen by all shoppers in the store.  With gifts including the Cadbury toolboox, they are showing off items from newsXpress preferred suppliers and making the most of this terrific Father’s Day season.

The Cadbury’s tool box is a feature product of the father’s Day 2011 display at newsXpress Knox City in Victoria. Competitively priced, this toolbox positions newsXpress beautifully since we get to promote Australian’s best known chocolate brand through a unique and Father’s Day product at a compelling price and with a good margin.

By supporting well-known brands, newsXpress members are able to demonstrate a commitment to value and to leverage excellent sales.

newsXpress Cooma has been promoting a terrific Father’s Day offer with this excellent display running down the centre of the newsagency – offering gifts leading beautifully into their display of Hallmark Father’s Day cards.  You can’t miss it if you visit newsXpress Cooma.

Supported by our newsXpress Father’s Day collateral, the display offers a captivating presence in the newsagency, making the most of the seasonal opportunity.

newsXpress Nambour is promoting Father’s Day on the dance floor with a terrific selection of gifts leading into a good range of Hallmark Father’s Day cards … giving Nambour shoppers excellent choice for this popular card and gift season.

Thanks to the newsXpress preferred supplier mix, newsXpress members are able to access an excellent range of gifts for Father’s Day and other seasons at competitive prices.  These deals add a wonderful gloss to seasons like Father’s Day.

newsXpress Gympie is promoting Father’s Day 2011 on the dance floor at the entrance to the body of the newsagency, making it a compelling offer for all visitors to the newsagency.  It is this strategic placement which drives excellent success for seasonal promotions.

The newsXpress Gympie Father’s Day range includes Hallmark cards, books and a terrific mix of gifts from newsXpress preferred suppliers.

Right across newsXpress stores we are loving this Father’s Day season.  Cards and gifts are selling well, giving us a bumper year.

There will be plenty of happy dads around Australia in a few weeks once the winners of the Sony Home Theatre Systems are announced. Every newsXpress Hallmark store is giving away one of these Home Theatre Systems as part of our in-store Father’s Day promotion. The total value of the giveaways is in excess of $50,000 – making it probably the most valuable Father’s Day giveaway in a banner group in the newsagency channel this year.

We appreciate the support of Hallmark in making this opportunity possible for our newsXpress retail network.

newsXpress Salamander Bay is telling a wonderful story for Father’s Day this year.

Situated at the entrance to the gift department at newsXpress Salamander Bay, this display invites consideration of other gift items for Father’s Day as well as other gift giving occasions from their excellent gift department.

Gifts for dad are a feature of this display for Father’s Day on display at newsXpress Streaky Bay. Using newsXpress exclusive collateral, the display appeals to a broad range of Father’s Day giving situations.

Shoppers in Streaky Bay are getting to know that newsXpress Streaky Bay is an excellent place to shop for gifts. Well done to those involved in creating this display.

newsXpress Top Ryde City is promoting Father’s Day 2011 with this display right at the front of the newsagency, facing out into the shopping mall.

Inviting shoppers toward the business, the display features an excellent range of Hallmark cards along with a good range of Father’s Day gifts … all situated in the best location in the business.

This display also serves to promote greeting cards and gifts available from the business more generally to shoppers at the Top Ryde City Shopping Centre.

newsXpress Terrigal has been successfully promoting Hallmark Father’s Day cards at the entrance to the business. Shoppers can’t miss it as they step inside.

The Hallmark card range flows into a range of socks sourced through one of our newsXpress preferred suppliers in time for Father’s Day. The two categories of products work well together as do the Hallmark cards and other Father’s Day gifts from the newsXpress preferred supplier ranges.

newsXpress Wetherill Park is promoting father’s Day 2012 in a number of locations in-store including this behind the counter wall display. This faces shoppers as they complete sales.

This placement is designed to help guide impulse purchases of Father’s Day gift items and to reinforce the Sony gift which one lucky shopper will win in each newsXpress Hallmark store.

newsXpress East Maitland is promoting Father’s Day gifts with this terrific display which faces shoppers as they enter the business.  Covering gifts for a broad range of situations, from the pure fun to the practical the gifts represent a good range for Father’s Day.

The display is easily shopped and presents the various gifts in an accessible way.

newsXpress East Maitland, like newsXpress stores across Australia, are enjoying the lead up to Father’s Day.