Storytime: the scrapbook

Storytime.  Young Harry was our youngest shopper the other day. He’s 6, because he told us. “I’m 6,” he said, passing up a scrap book to buy. Out of his pocket he pulled two small handfuls of coins. “It’s for my great gran,” Harry said, “we can’t see her and I want to make her smile because she’s sad and I want to make her smile.” Harry was on a mission.

“I bet you’re going to fill it with some good drawings,” I said to Harry, handing back the scrapbook. “And photos,” he said, “we’ve got photos and I made this poster for school, so we are going to stick that in there and I’m going to write her a story, aren’t I mum?” Mum looked on, proud and smiling. “This is going to make her happy isn’t it mum?”

Harry and his mum walked out holding hands.

It makes us feel good knowing that a basic scrapbook we sell will become a cherished keepsake that brings joy.

Stroytime: virtual hugs

Storytime.  “Hey, do you have a small pad like the size of a pack of cards or smaller?” “Sure,” I said, and grabbed a couple of pads from our stationery area and put them on the counter, in front of the young guy, “take a look at these.” He flicked through, fanning the pages. “They are perfect.” He was smiling.

I usually leave customers to their purchases. This time, curiosity got the better of me. “Can I ask what they are for?” “It’s my grandma, she’s in a nursing home and we can’t visit on account of the corona as I’m going to make a flip book cartoon for her of her and me hugging.”=

“What a beautiful gesture,” I said, feeling choked up. “I’d love to see it when you’re done if possible.” “Sure,” he said.

A week later he was back. The cartoon was amazing, so creative.

It’s a privilege in retail to serve customers who express themselves in the most wonderful ways.

newsXpress helps newsagents through COVID-19

Newsagency marketing group newsXpress continues to support small business newsagents through the challenges of COVID-19. It is doing this through a range of platforms such as:

  • Daily Zoom meetings. These are a live meeting of members who are available at 2pm every day Monday to Friday. The sessions and filmed and made available to those unable to attend live.
  • Personal support. We work with retailers one-on-one on re-casting their business based on data and using videos and photos from in-store.
  • Virtual trade shows. Introducing suppliers and their products to retailers through video presentation and live Q&A – like a personal trade show experience.
  • New suppliers. newsXpress has welcomes eight new suppliers in recent weeks with each helping extend the shopper appeal for newsXpress members.
  • Mental health support. Offering encouragement and strategies for dealing with the mental health challenges of 2020.
  • Deals. newsXpress has unlocked some high value deals for its members, helping them drive excellent gross product percentage results that are best-practice.
  • Cash flow beneficial. newsXpress has provided cash-flow benefits to members through a range of negotiated arrangements.

COVID-19 is challenging for many. newsXpress is here to support retailers and provide them with tools they can leverage for a better 2020 for their business and all who rely on it.

We hope your 2020 is going well and that you are safe.

Storytime: sunshine

Storytime.  “Yellow, I need everything I can get that you have that is yellow.” Marie is always a spot of brightness when she visits. “I’m tired of gloominess. I am going to create a bright sunrise in my front window.” She showed us a sketch of what she had planned.

We put together several shades of bright yellow poster card, yellow paper, yellow tissue paper and yellow ribbon. Oh, and a little bit of red tissue paper for the core of the sunrise.

A few days later, we drove past Marie’s house and sure enough, she had created the most beautiful sunrise. Her front window was bright and cheerful.

It is wonderful seeing people like Marie create sunshine.

Storytime: letter writing

Storytime. Hazel put 3 writing pad and envelope sets on the counter. “I’ll make letter writers out of the grandkids yet,” she said with a smile. “Even if I have to bribe them.”

Hazel’s plan was to give the grandkids a money gift for each letter she receives, up to $5 depending on how she rates the letter. They can send a letter each fortnight, no more often than that.

She writes back with the gift and a note of her own.

Hazel has been doing this for 3 months and it is working. The kids are getting better at writing and Hazel is enjoying going to her letterbox.

We love hearing how people are finding new ways to connect these days.

Storytime: magazine browsers

Storytime. Daphne is a perennial magazine browser. She’s been a regular for years, loving the craft and food magazines, often browsing for half an hour or so before choosing the ones she would buy. These days, Daphne is in an out quickly, because browsing is not encouraged by the health experts.

“It’s hard making a quick decisions,” Daphne was standing at the counter, wondering about the crochet and a food magazine on the counter. “I remember when shopping was fun and entertaining. These days it’s get in and get out.”

So much about shopping has changed. We loved people spending time considering their magazine purchases. These days, though, speed is key. We want everyone to be safe.

Storytime: 2020, corona and a trade and his dad

Storytime. “I don’t usually buy father’s day cards,” 20-something Jackson said with a wry smile, as he pushed a Father’s Day card across the counter, “but 2020 is a year of firsts.”

Jackson is a local tradie, he moved here last year when he started his apprenticeship. He’s not our usual Father’s Day card shopper. “I get on okay with dad, but we’ve never been card givers, we both prefer a beer.”

He’d chosen a fun card that said ‘Happy Father’s Day from the good one.’“ “The thing is, I don’t know what to write.” This is a common comment with Father’s Day cards. “Be yourself. Imagine it’s the last thing he ever reads,” I said, delivering our fine-tuned advice.

Jackson stood to the side of the counter and write his dad a note. I’m pretty sure I saw him wipe a tear, a happy tear, from his face as he closed the card to put it in the envelope.

This Father’s Day is different. The hugs being sent to dads will be cherished.

Storytime: grandparents, nursing homes and corona

Storytime. Through his mask, 70-something Walter spoke quietly with a tone of sadness in his voice. “I want to hug my granddaughter and tell her it will be okay. She’s in her last year of high school and we all know how that’s going this year.”

Walter was a long time regular, although not so much in recent months because of corona. “It breaks my heart what this year is doing not only to her but everyone.”

After a chat we found out Walter’s granddaughter adores pandas. Walter loved the card we had with a big fat panda on it. “I can’t hug you but this panda can,” he wrote inside the card. Walter left the shop to post the card, with a smile on his face.

People are finding other ways to love those they love in 2020.

Storytime: Father’s Day cards from a son to dad

Storytime. “I’m so scared for him, so scared.” 20-something Oscar was telling us about his granddad who was in a nursing home and on lockdown. “No one is allowed to visit, for obvious reasons.”

These days people are sharing personal stories at the counter more so than ever, even those who usually keep counter chats light.

“I spoke to him on the phone and he sounded so sad.”

I knew Oscar liked to draw because he’d buy sketch books from us, so I made a suggestion. “Mate, why not draw a picture of him and you together doing something fun.”

“That’s perfect. Why didn’t I think of that?.” Oscar headed for the door. He was on a mission. I called after him “let’s see it when you’re done okay?!” “Okay,” Oscar yelled back.

Storytime: locals buying from locals

Storytime. We had a string of new customers in last week buying different things. It was a thrill to see so many new faces. We commented to one that we loved seeing new faces. “It’s locals shopping with locals,” they said. They explained that they got the idea on Facebook where people were talking about supporting locally owned businesses, to support the local economy. We felt blessed for these angels spending money with locally owned businesses. #LocalsShoppingWithLocals Thank you!

Even in the middle of corona, we live in times of sunshine and goodness.

Storytime: Paris and missed plans

Storytime. I could tell eighty-something Nancy was sad as she looked at a jigsaw of Paris that we had for sale. I’ve known her a while and knew I could ask. “Why so sad Nancy?” “I put it off for too long, didn’t I?” “What, Nancy?” “When Terry died fifteen years ago, I said I’d go to Paris. I’ve never been and it had been a dream since I was a kid. I planned to go. Finally, late last year I booked, you know, on one of those tours, I’d be there now.” “Oh, I’m so sorry Nancy.” “Don’t be sorry, it’s my own fault. I should have gone sooner. Now, I fear it might be too late thanks to corona.”

Every day we hear stories of people with plans on hold, adventures missed, all thanks to corona.

When Nancy brought the jigsaw to the counter to purchase it, she was smiling a wry smile. “Never put off to tomorrow what you can do today, my mum used to say. She was right.”

Storytime: helping others help others

Storytime. A lady last week asked us to print copies of two resumes. It turned out she was helping her neighbours, a couple, both of whom have lost their jobs due to corona. One was on JobKeeper and the other was not. They have 2 kids, one with a health challenge, and a mortgage. “We are trying to help them find work,” she said, “there are plenty of others worse off.”

“No charge,” I said as I handed them the copies of their resumes. While it is cliché we do believe that we are all in this together.

One of the best ways to celebrate good we see in others is to amplify it when we are able.

Storytime: the news of the day

Storytime. I turn on the TV news at night and see stories about people misbehaving in relation to corona. While I get it that those stories are news, there are many other uplifting corona stories. Like the school teacher we heard of the other day who is now working 20 hours a week extra, unpaid, because of home schooling, and that they are paying their own internet access for video teaching of their kids.

I heard the story about a local mechanic who helped a young kid get their car back on the road for free so they did not have to travel on public transport.

Then, there was the story about the family that was cooking evening meals for the family of a single mum, their neighbour, who is a nurse and on the front line.

Our community is full of wonderful stories of community. These stories warm our hearts.