newsXpress Riverlink at Riverlink Shopping Centre in Queensland, has been promoting Halloween with this excellent display of a broad range of Halloween product. Please click on the image for a larger version.
newsXpress has been promoting Halloween since 2005. Back then we were the first newsagency marketing group to engage in this seasonal opportunity.
Seen by all shoppers who enter or pass the newsagency, this display has put Halloween on the shopping list well and truly. The display is better than any other retailer nearby in terms of overall offer and range of products available. Plus the items win on price.
It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.
Thanks to our work over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.