newsXpress is genuinely unique in the newsagency marketing group mix.
We leverage the Tower Systems retail experience. Tower serves 3,500+ independent retailers across 10 retail channels. Data insights from these channels provide early insights that we leverage for newsXpress members.
The value of this dataset is extraordinary.
The work by Tower Systems with toy shops, homewares businesses, and gift shops has been instrumental in newsXpress members broadening the appeal of their businesses.
Through this we can speak to key metrics such as return on floor space, return on labour, and return on investment, and through these help you cultivate more value from your business.
We own, and run our own shops, as playing fields where we experiment for our members with their full knowledge, and guidance.
We were first with a consumer-facing online offer at the group level, and at an individual store level.
We have an active new shopper strategy, focussed through several suppliers that do not partner with any other marketing group.
We will disagree with you sometimes. If you ask our opinion, our feedback will be honest, and backed by evidence. We owe you the truth.
We do much more than this, leverage much more than this. So much is outside what is traditional for newsagents, and this is where we cultivate value.
