A newsXpress promotion on Facebook (and Twitter) of Family Circle magazine and our retail network as the go-to retailers for the title has been seen by more than 62,000 facebook users.
newsXpress is running facebook campaigns as part of its out-of-store marketing of key products and our retail network. This activity is all about brand awareness for us and the products we are promoting such as Family Circle.
The Facebook posts also drive engagement with the newsXpress website as consumers ask us more questions as a result. Watch for more of these campaigns in 2014 as we reach out further.