Hallmark promoting Disney opportunity at newsXpress in New Idea

Check out the full page ad to run New Idea magazine promoting the Disney range of recordable storybooks from Hallmark and their availability through newsXpress.

This New Idea ad brings together Disney, Hallmark and newsXpress, presenting a strong message to consumers about the positioning of our retail brand thanks to strong partnership relationships.

Being promoted in this way, as the only retailer listed in the ad, is tremendous kudos for newsXpress.

newsXpress members are set to leverage this and related marketing and promotional activity for the interactive products to make the most of the opportunity this Christmas. They will do with with terrific in-store displays, email campaigns and other activity to drive traffic and sales.

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I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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