Promoting Slow Cooker 2 as a gift

newsXpress Knox City in Victoria had success promoting Slow Cooker 2 as a Month’s Day gift with this display at the main sales counter and a promotion at the front of the store pointing into the shopping mall.

The creative team at Knox showed shoppers that this title was an ideal gift for mum this Mother’s Day. It worked especially well for last minute shoppers thanks to the sales counter placement in-store.

Slow Cooker 2 has come out at the right time with Winter around the corner and slow cooker season now cranking into action. newsXpress stores are reporting excellent sales as a result of a broad range of in-store activity.

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mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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