The Jingle the dog offer from Hallmark Cards which is being offered right across the newsXpress network is working a treat, especially in outlets which are promoting the unique interactive product in high-traffic locations.
newsXpress Knox at Knox City Shopping Centre in Victoria has been promoting Jingle the Dog from Hallmark with this behind the counter display. This display piques interest from shoppers at the counter and this can help drive impulse purchases.
Leveraging promotion by Hallmark, the Jingle the Dog displays across newsXpress stores reinforce our connection with a national brand and make shopping safer and easier from a consumer’s perspective.
National brands reflect value and value is an important newsXpress point of difference.
