Earlier this year, newsXpress launched the most comprehensive newsagency marketing kit ever. Covering a broad range of marketing options from community engagement to in-store offer promotion, the newsXpress Marketing Toolkit provides newsXpress members with professional posters and collateral which can be easily customised to local needs and situations.
Having had four months to engage with the newsXpress Newsagency Marketing Toolkit, newsXpress members are starting to offer feedback. The most common feedback from newsXpress members is brilliant! and thank you!
newsXpress wants the store level feedback to be in the form of money banked as a result of engaging in embracing opportunities in the Marketing Toolkit.
The Marketing Toolkit perfectly demonstrates the newsXpress difference. It is an excellent example of our commitment to helping newsXpress members drive traffic and increase the average spend of shoppers. It supports strategies and tactics for driving sales of excellent deals available from newsXpress preferred suppliers.
newsXpress has invested considerably in the creation of the collateral in the Marketing Toolkit for newsXpress members. We own all materials and this provides flexibility in how it can be used. It also gives us an excellent base off of which we can create more materials for other campaigns.
The newsXpress marketing team is not resting on its laurels. Since the Marketing toolkit was originally launched earlier this year, a further five marketing campaign opportunities have been released to newsXpress members.
In addition to providing professional and high quality marketing resources, newsXpress also provides advice and guidance on local execution and engagement.
newsXpress Inverloch has fully embraced the ink opportunity with this in-store display as well as plenty of external promotion for the latest newsXpress HOT ink! campaign.
