newsXpress Ascot Vale is driving impulse purchases of magazines with the placement of impulse units from ACP in the main magazine aisle – as shown in the photo.
This approach breaks up the view down the magazine aisle and creates new feature display opportunities.
Change is important in today’s magazine marketplace and that is where these displays play an important role – they can be easily changed to support new titles and promote different product categories. Well done to the team at newsXpress Ascot Vale for this initiative.
