Promoting Back to School Specials at newsXpress

nxp-bts1.jpgnewsXpress stores have been provided a customisable flyer for promoting a range of Back to School specials sourced through stationery wholesaler GNS as part of an overall Back to School campaign.

The professional flyer focuses on highlighted offers and has been provided to newsXpress stores in a form which can be easily customised with the details of each specific store.

This exclusive Back to School flyer visually connects with the A1 colour posters already provided by newsXpress to member stores for promoting the 2011 Back to School season.

Employee of the Month at newsXpress Watergardens

Congratulations to Jayden, a team member at our newsXpress Watergardens store has won Staff Member of the Month out of all of the retail team members in all businesses at the Watergardens Town Centre.  Our store manager nominated Jayden in recognition of his excellent customer service skills and how he performs as part of our team.  There is a small cash prize, a certificate and promotion in the centre newsletter.  Well done Jayden!

Offers for newsXpress Shoppers

nx-nl-jan2011.jpgThe newsXpress January in-store offers newsletter is being used by members to promote products and share information about Chinese New Year.

Delivered in a format which can be easily customised at the local store level, this newsletter is a popular way of communicating with shoppers and promoting key items available in-store.

The newsletter is used in a number of different ways including: placement at the counter, placement in a stand at the store entrance, inclusion with customer statements, delivery to local homes, shipment with stationery sold to customers and handed out at local events.

The newsletter is just another way newsXpress helps its members promote their business with professional collateral.

newsXpress support for the Premier’s Flood Appeal

flood-appeal.pngFunds for the Queensland Premier’s Flood Appeal continue to come in at the counters of newsXpress stores across the country as we respond to the challenging situation being faced as families and businesses deal with the extraordinary impact of the floods.  While we as a group are supporting newsXpress members directly affected, cash is being collected to help the broader community.  We are proud that our network is helping is such a practical way.

Promoting Party Goods in newsXpress Stores

partysupplies.jpgWith a new party goods supplier now established in the newsXpress preferred supplier roster, newsXpress has prepared a range of collateral for use by members wanting to promote the expanded ranges now available on excellent terms.

In addition to negotiating newsXpress preferred supplier arrangements, the newsXpress National Merchandise Team has also sourced ancillary products to help newsXpress members leverage party supply sales while our Marketing Team has prepared collateral to promote the offer.

newsXpress understands the importance of not only negotiating good supplier deals but backing these up with support and additional services so that the maximum value may be achieved.

newsXpress members will hear more about the expanded party supplies opportunity at our February round of one-day mini conferences around the country.

Promoting Australia Day at newsXpress Glendale

glendale-australiaday.JPGnewsXpress Glendale is promoting Australia Day with this terrific display facing customers as they enter the business.  Getting in early and strongly for a short seasonal opportunity like Australia Day is vitally important.

The newsXpress National Merchandise Team provided newsXpress members with access to an excellent array of Australia Day collateral last year from newsXpress preferred suppliers.

This Australia Day promotion at newsXpress Glendale will feed in very nicely to the promotions which will be run by newspapers for the national day.

newsXpress customers support flood appeal

flood-appeal.pngnewsXpress stores across the country are receiving excellent support for our fund raising efforts for the Queensland Premier’s Flood Appeal which we  started supporting as a group last week.  From simple collection containers at the counter to sausage sizzles to support for community fundraiser auctions, newsXpress members are their customers are actively engaged in raising funds to support relief work in Queensland.

In addition to fund raising, newsXpress is are providing practical assistance wherever possible to our newsXpress members and other newsagents affected by the floods.

newsXpress members and their customers have a track record of being most supportive of communities in need.

Back to School at newsXpress Castle Towers

castletowers-bts.jpgnewsXpress Castle Towers is running a big and bold outpost for Back to School 2011.  Offering an excellent range of products and backed by friendly and knowledgeable service, this outpost is great for the business and a wonderful promotion of the newsXpress brand.

With an excellent range of Back to School product for students of all years for various schools and colleges around the Castle Towers Shopping Centre.  The store also does bagged year-level packages for students of one local school.

The newsXpress Castle Towers outpost is a testament to excellent work from the entire team in the business.

Queensland Flood Appeal

newsXpress stores across the country are collecting change from customers to raise funds for the Premier’s Flood Appeal.  Donations are being collected at the counter.  Receipts for deposits to the appeal fund will be on display for customers.  The appeal is being promoted on newsXpress radio.

newsXpress itself is helping newsXpress members who have been directly affected.  As flood waters recede the act help required will become more evident.

newsXpress Singleton Heights promotes Back to School

singleton-bts.jpgnewsXpress Singleton Heights is promoting Back to School packs for specific years with this terrific poster.

Back to School is different between newsagencies.  Some stores offer packs, as they are doing at newsXpress Singleton Heights, others offer a generic yet broad range which competed with the majors while others offer supplementary products of products not commonly part of the BTS offer in majors – like the Crocodile Creek range.

newsXpress supports members engaging with back to School in the way which is most appropriate for their local community.  We will and do support our members in this endeavor in any way possible.

The poster being used at newsXpress Singleton Heights is, in our view, a great example of best practice promotion of a localised Back to School offer.   Well done to everyone involved.

Raising money for flood victims

flood-appeal.pngnewsXpress has provided all members with collateral and information on raising money for the Premier’s Queensland Flood Appeal.  Artwork has been sent by email to newsXpress stores along with details on how to deposit funds raised directly into the Appeal’s bank account.

newsXpress members and their customers have a track record of being most supportive of communities in need.

Right now, right across Queensland, there are businesses and families in need and we hope that our support for the Premier’s Appeal generates a good response.

Great newspaper ad promoting Back to School by Wetherill Park

wetherillpark-btsad.jpgnewsXpress Wetherill Park has run an excellent ad in their local newspaper promoting their Back to School offers.

This entrepreneurial approach pitches the business directly against the majors in the centre and nearby offering back to School products.

newsXpress is proud of the entrepreneurs in our community who take it to the big end of town and enjoy success as a result.  Well done newsXpress Wetherill Park!

newsXpress works with members and media outlets to ensure that ads are compelling and properly represent the brand.

newsXpress helping flood affected members where we can

All resources of newsXpress are focused on helping members affected by the foods in Queensland and northern New South Wales.  Every member of the company from our Business Development Managers through to our Directors has been focused of flood assistance since the first floods in Emerald prior to the New Year.

While many of our members are in the thick of it and not yet able to assess the full impact, we are assisting where requested with answers to queries and help in taking back of back office matters in advance of them getting access.

We are grateful to newsXpress suppliers for their assistance in this unfolding situation.

newsXpress Announces February Mini Conference Dates

Following the success of our last national mini conference program, the newsXpress newsagency marketing group team has put together dates for a round of one-day mini newsagent conferences in February:

  • Brisbane. February 15.
  • Melbourne. February 17.
  • Sydney. February 22.
  • Perth. March 1.

In addition to excellent offers from a selection of newsXpress preferred suppliers and valuable networking opportunities, we have put together an excellent agenda packed with valuable ready-to-use content.Starting with coffee and tea at 9:15am and finishing by 3:30pm, the mini conferences are certain to be a hit with members based on the feedback from our November series.newsXpress members and prospective newsXpress members can kick start 2011 with the ideas presented at these events.These meetings further demonstrate value of the newsXpress difference to our members and prospective members.

Bookings can be made on the newsXpress website.

Back to School at newsXpress Wetherill Park

wetherillpark-bts.jpgnewsXpress Wetherill Park has a terrific Back to School display in-store as well as at an outpost within the shopping centre.

Offering a broad selection of school supplies on compelling displays and using professional marketing collateral – the Back to School offer at Wetherill Park is sure to be a hit this year.

The display in the photo is a small part of the overall Back to School offer at Wetherill Park.  It shows the energy being created for the season at the entrance to the store.

newsXpress East Maitland offers Crorodile Creek range

croc-creek-east-maitland.JPGnewsXpress East Maitland is another newsXpress store offering the respected Crocodile Creek range as part of its Back to School offer.

Back packs are part of the display.  Bright and strong these attractive backpacks are the perfect size for younger children. Constructed out of high-quality and long-lasting materials, BPA and Pthlatate-free, they have been designed to help keep school and kinder kids organised.

Displayed on the dance floor in a high-traffic location, this range is helping newsXpress East Maitland present and excellent point of difference to their shoppers.

newsXpress Leongatha promotes Crocodile Creek for Back to School

leongatha-crocc.jpgnewsXpress Leongatha has the Crocodile Creek range of show as part of its Back to School offer.

Not only do these products look, they have been created to the highest standards. The eco kids range of drink bottles are ideal for students and others for use with juice, water or milk. Holding 385ml, these drink bottles are 100% recyclable.  They are made of # 304 food grade stainless steel.  they are also lead safe, Phthalate, and BPA free. Plus they meet all safety requirements.

newsXpress Leongatha are the innovators in town and their Crocodile Creek display reinforces this.

Crocodile Creek range at newsXpress Watergardens

croc-creek-watergardens-2.jpgnewsXpress Watergardens has the full range of Crocodile Creek Back to School products on show.

These wonderful Back to School items are a perfect gift for a school child. Crocodile Creek products are BPA-free and PVC-free … so they are safe and ideal for children.

On display in the newsXpress Watergardens gift department, the Crocodile Creek range is drawing plenty of attention.

Great Back to School offer at newsXpress Orange

orange-bts.jpgnewsXpress Orange has an attractive and extensive Back to School display on show now at the front of the busy store.

Located in the Orange City Shopping Centre, newsXpress Orange is the go-to place for Back to School supplies this year in Orange, NSW.  Their broad range of Back to School product and excellent visual merchandising displays show the GNS / newsXpress relationship working.

newsXpress supplements the GNS Back to School range with a selection of adjunct products with which newsXpress members can extend the appeal of Back to School.

Paul and the team have a wonderful newsagency.  They Back to School display demonstrates their professionalism an their commitment to customer service.