newsXpress Wetherill Park has won a supplier-funded award for their stunning merchandising display for product associated with the new Twilight movie, new moon. The display promotes new moon board game, new moon calendars, new moon jewellery and new moon themed magazines.
As this and other recent photos on this blog show, newsXpress members are committed to bold visual merchandising around strong licences which serve across multiple categories. This is especially true when the licence reaches into strong magazine traffic as it presents an opportunity to leverage this for higher margin business.
newsXpress members are banking excellent results from our licence product strategy. It offers an excellent example of the newsXpress difference in action.
Congratulations to newsXpress Wetherill Park for such great leadership.
