newsXpress has prepared collateral for use by its members in promoting the range of Twilight themed products available in-store. Our marketing campaign ties in with the soon to launch New Moon movie.
The maketing collateral from newsXpress includes an A0 colour poster which announces that merchandise is available in store.
Months ago, the newsXpress merchandise team sourced a range of Twilight related items for members. This included two items which were new to newsagents and helped us position ourselves alongside the majors in this lucrative market segment.
Twilight is a natural fit for newsagentsgiven that many magazines we sell have Twilight content regularly.
