newsXpress Gympie is one of many newsXpress stores participating in our latest book sale. The sale is based around an excellent range of titles, all at competitive prices. newsXpress locations are competing with major book retailers head-on with our book strategy. Excellent marketing collateral is used to generate new traffic by promoting the compelling offer outside the store.
Books are an excellent add-on to a greeting card and wrap purchase. Done well, as is the case at Gympie, customers visiting to purchase a magazine or lottery ticket find one or two upcoming birthday requirements taken care off – thanks to this great newsXpress deal.
