Protecting the newsXpress brand

As newsXpress grows across Australia, more newsagents, suppliers and other stakeholders are relying on the broader newsXpress community to protect our brand.  This is why we have standards for newsagencies trading under our brand.  Newsagents who are unwilling to meet these minimum standards over a reasonable period of time are invited to find a home elsewhere for their business.

While this approach may seem harsh, there is no point in building and promoting a brand if it does not stand for something unique and valuable.

Published by

mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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