In evolving the newsXpress offer, the team at newsXpress Jamison in the ACT have chosen to provide space for newspapers in a part of the store that is not a traditional spot for newspapers.
Tradition is good but selling space is configured to what drives profit, in this case newspapers have made way for new money revenue drivers and have been located in sub prime space, not at the front of the store as in traditional shop fits.
It’s the simple things that sells product. A DVD/TV showing the product. You don’t have to be a rocket scientist to be a great retailer. newsXpress Browns Plains sell a mountain of Dora DVD’s.
The Canson partnership is working a treat. No matter the type of store, the demographic or the proprietor, the Canson product with it’s great quality, price and brand is selling like crazy.
Consistency through the newsXpress network and great supplier support is ensuring Canson and newsXpress are reaping the rewards.
The following photos are from newsXpress Westpoint one of over 70 stores who have already installed the exclusive Canson Creative Centre.
When you are at the top of your game, how do you keep getting better?
These three stores just get better and better – Amazing. In Japan the word Kaizen means continuous improvement. Well the team at newsXpress Indooroopilly show you how the Kaizen Blitz works and how to bring the extraordinary benefits of this approach to continually improve what already is a stunning operation.
The team at newsXpress Toowong has a great General by the name of Scott. He is a visionary as well as a completer-finisher. The store is perpetual motion allowing the owner Paul to work on the business not in it. The photos say it all.
State of origin is only but one of the promotions on at the moment, with HOT ink! 6 churning and burning and financial year diaries also in play, all parts of the store are working.
The team at newsXpress The Gap are quiet achievers, low maintenance and get the job done! Rob and Matt and the team work all parts of the store and are the model of consistency. Incremental growth always adding a new string to the bow and growing nicely as a result.
newsXpress Bairnsdale proprietors Dave and Gina have firmly embraced HOT ink! since joining our network. Prior to their introduction to newsXpress, they ran with another Ink group, enjoying reasonable success, but since introducing HOT ink! their results have been phenomenal.
They gleefully accepted advice to install their range in the front window and subsequently cleared the formerly cluttered windows to realy highlight the stock. There is still some work ot do but the transformation has been amazing. The display will be completed by the use of the square modules for additional promotional stock.
The highlight of their endeavors so far however is undoubtedly the massive window signage – boldly proclaiming HOT ink! The signs were created locally but are definitely the brainchild of Dave and Gina. The signs are made of the same material as ‘L’ and ‘P’ plates used in motor vehicles and was easily installed by Dave and Victorian State Business Manager, Ian Urquhart in under 10 minutes.
The effect of this commitment to their ink category has been felt almost immediately with several customers over heard musing they didn’t even know the store sold ink despite it being a permanent fixture for over two years. The new lease of life and especially the signage will ensure this mistake won’t be made again!
The newsXpress Bairnsdale window before HOT ink!
newsXpress Beechworth was launched on Saturday and left the locals and tourists understanding that small business can make a difference.
Tracy and Ian McVea set up the promotional day with 2 goals:
1. Highlight the newsXpress magazine Loyalty Card offer and grow magazine sales, &
2. Being only 30 minutes drive to a major regional centre, highlight the local offer.
And what a success they made of it…
Magazine sales up over 120% on the day compared to last Saturday. Over 200 magazine Loyalty Cards distributed in a town of only 1840!
Strong acceptance of the HOT ink! offering with even city visitors asking why prices were so good.
Also in attendance on the day was ‘Sparky the Clown’ – what he can do with balloons is amazing! Sparky spent several hours entertaining the big kids with balloon shaping and the little ones with colouring competitions.
newsXpress Beechworth certainly made some noise in Victoria’s premier heritage town in the North East on Saturday.
The newsXpress National Support Team would like to once again thank and congratulate the newsXpress finalists in the Newsagency awards at the ANF conference.
Warrick & Joe Hosking, Finalist – Retail Newsagent of the Year – newsXpress Gympie, QLD.
Rebecca McIntyre, Finalist – Employee of the Year – newsXpress Sarina, QLD
Nia Kugel, Winner – Woman Newsagent of the Year – newsXpress Lowood, QLD
Rebecca McIntyre, Finalist – Employee of the year – newsXpress Sarina, QLD
Pacific Magazines launched the inaugural Women’s Health ‘Woman Newsagent of the Year’ Award at this week’s ANF Conference on the Gold Coast.
It will become an annual award recognising the extraordinary efforts by women who own, manage or are employees of newsagencies in Australia.
The winner will be determined by demonstrating excellence in one or more of the following areas:
The 2008 Finalists were announced as:
And the winner is….Nia Kugel, newsXpress Lowood!
The Winner: Inaugural Women Newsagent of the Year, Nia Kugel of newsXpress Lowood giving her victory speech.
Happy Couple: Nia and Aaron Kugel pictured with Vicki Rossi, Retail Sales and Circulation Director, Pacific Magazines.
The Finalists: Carolyn Doherty (ANF), Julie McDowell (Pottsville Newsagency), Nia Kugel (newsXpress Lowood), Elaine Munro (East Geelong Newsagency), & Felicity Percival (Editor, Australian Women’s Health Magazine).
newsXpress once again supported the 2008 ANF National Conference as a Gold Sponsor.
newsXpress CEO Mark Nagy presented an adaptation of pentagon and triangular strategies aimed at operation and opportunity to delegates on the Monday afternoon, while fellow Director and newsXpress Proprietor Mark Fletcher enagaged a large audience with a workshop concerning the Newsagency of the Future.
Manni Ribeiro at newsXpress Eumundi has taken his HOT ink! marketign to a new level with this novel idea.
Plastering his promotional areas with HOT ink! 6 flyers he is really drawing attention to the growing category and ensuring local customers easily connect the bright blue brochures in their letterbox to his store.
newsXpress Eumundi believes in the strategy if at first you don’t succeed try and try again. After setting up an inspiring theatircal promotion for the recent $40million Powerball Draw to no avail they continued to plough on and were rewarded with the sale of a winning ticket in the Saturday Gold Lotto Draw.
A Coast Grand Father was overwhelmed when he checked his ticket at the newsXpress store and was informed he had received a $600,000 share of the major prize pool.
Manni excitedly exclaimed this was the first Division 1 prize in the ten years he has owned the store. The good fortune continued for another loyal customer who took out almost $14,000 for a second division share in the same draw.
Follow the link for the full story.
newsXpress Eumundi $40 million Powerball promotion
The Big Winner!
Well it was the NSW Blues who sunk the Queensland Maroons at ANZ stadium last night, with Melbourne Storm coach Craig Bellamy masterminding the victory.
One of our newsXpress retail outlets backed the winner! Guess who?
newsXpress Arana Hills have gone all out in promoting their current HOT ink! 6 event.
The fantastic new flyer, blocked merchandising, Cartridge Rescue Recycling bin and the Red Environmental Bags hanging from the roof…Give this store a great opportunity to maximise sales.
This week we had another state meeting in Sydney for our NSW/ACT proprietors. It was probably the best one we have had.
Wayne from Hallmark showed how we are getting massive growth in the NSW/ACT region in Hallmark product. Then it was over to future strategy and business development for the rest of the session. It culminated in a store visit to newsXpress Roselands to see one of newsXpress networks shining lights. A great day had by all!
newsXpress Harbour Town on the Gold Coast have created a classic display highlighting both the Maroons and Cockroach merchandise in the battle for supremacy in the traditional Northern states game.
Regardless of the result in tonight’s massive Game 1 at ANZ Stadium the big winner is Victoria, who’s very own Melbourne Storm have a record 9 representatives.
newsXpress The Pines celebrated their very first dress up day for the coming Game 1 in the State of Origin series.
They should have taken the photo in the morning as most of their merchandise was sold out by lunchtime. A great result all round and the team and customers loved the theme
State meetings are a great way to impart knowledge and also network. The Queensland meeting last week was again well supported by newsXpress proprietors.
newsXpress continues to hold meetings every 8 or so weeks in every state.
The traditional rivalry continues. newsXpress Scott’s Lismore are onto a good thing by leveraging the massive media interest and located their display front and centre on the dancefloor.
Promote the rivalry to achieve maximum sales, historically consumers will continue to purchase strongly throughout the entire three game series.
