While St Kilda didn’t win the AFL Grand Final replay, the team at newsXpress Bairnsdale got right behind their team with this terrific window display facing out into the main street. Displays like this draw traffic and comment and separate local businesses from outposts of national chains. Click the photo for a larger version.
Category: newsXpress newsagents
newsXpress Riverlink inducted into Hall of Fame
Congratulations to the entire team at newsXpress Riverlink on winning the 2010 Best Retailer in Riverlink Award as part of the Ipswich Business Achiever Awards. This is a tremendous honour for a hard working team and a bonus for the promotion it brings to the newsXpress brand.
newsXpress Riverlink was also inducted into the Hall of Fame for winning three major awards in a row:
2008 Best Retailer in Riverlink
2009 Best Speciality Retailer in Ipswich
2010 Best Retailer in Riverlink
The entire team in the business deserves to feel proud of their achievements and should enjoy the kudos which comes with these awards.
Congratulations to newsXpress Margaret River
Congratulations to newsXpress Margaret River for winning the National Technology Newsaget of the Year award at the recent ANF conference in Perth. This is excellent recognition for a proactive store which is a vital hub in the Margaret River community.
Great innovation at newsXpress Deception Bay
The placement of the innovative Hallmark recordable Storybook range in with magazines by the team at newsXpress Deception Bay is sheer genius.
What a great way to show off this innovative product from Hallmark to more customers!
Off location displays, placing a product outside of the usual space for its category, is a tactic newsXpress encourages for its members.
The placement by newsXpress Deception Bay in their magazine fixturing will get plenty of customers browsing the Hallmark storybooks and browsing leads to buying.
Wedding display at newsXpress Gatton
Renae from newsXpress Gatton put together this terrific display of wedding related products, combining gifts, wrap, magazines and wedding accessories. The display is an excellent example of good visual merchandising in a high traffic location and promoting products from a range of categories.
In addition to driving sales, the display brings a warmth to the store which is not obvious in many more traditional newsagencies.
Congratulations Renae on such a terrific display.
Graduation gifts at Wetherill Park
The display of graduation gifts at newsXpress Wetherill Park is an excellent example of attractive, engaged and shopper friendly visual merchandising. Situated in a high traffic location on the dance floor, the display will drive graduation gift and greeting card sales. The sign congratulating Year 12 students is a nice touch and will attract students buying gifts for each other.
The team at newsXpress Wetherill Park does the newsXpress brand proud.
Tom Hopkins coaches at newsXpress Noosa Heads
World renowned business guru Tom Hopkins has delivered a two hour business coaching session to the team at newsXpress Noosa Heads. Tom had worked previously with Ross and Graeme Marlow and it was through a friendship forged decades ago that the opportunity for the coaching session emerged. The team at newsXpress Noosa Heads embraced the opportunity and has some excellent fresh skills as a result.
The Sunshine Coast Daily has more on this story.
newsXpress Browns Plains features in online story
Jade Bunting has created and published a wonderful story about newsXpress Browns Plains and Terry Augustine as part of a series about Park Ridge State High School.
Great diary display at newsXpress Ocean Grove
The 2011 diary display at newsXpress Ocean Grove looks terrific on the dance floor. It is bold and cannot be missed. Offering an excellent range of diaries from newsXpress preferred suppliers, the display poisitions the store well to make the most of the diary season. Anyone in the Oceean Grove region will know where to go for their 2011 diaries.
newsXpress is providing all stores with exclusive 2011 A1 double sided diary marketing collateral in the coming weeks.
Partworks innovation at newsXpress Beechworth
newsXpress Beechworth is using the newsXpress putaway request form to promote putaways for partworks like the successful Art of Crochet partwork which was recently launched. Placed with each partwork on display, this initiative strives to extract better value from early sales of this partwork.
The newsXpress marketing team created the putaway form as part of the services offered and included in the newsXpress base membership fee.
Hallmark storybook at newsXpress Pacific Fair
newsXpress Pacific Fair is embracing innovation with the new and exclusive range of Hallmark recordable storybooks on display in a good traffic location in-store. The sample book helps drive sales.
Customers are loving these Hallmark storybooks, sales are very strong right across our channel.
newsXpress stores had preferred access to the range, giving our stores an advantage over other nearby stores.
newsXpress Margaret River awarded at WANA ceremony
Andrew & Tanya Wagner and their team at newsXpress Margaret River were rewarded for their progressive business acumen by being named as ‘New Technology’ newsagent of the year at the recent WANA Awards Night.
This award catapults them into contention for the National award in the same category to be announced at a Gala Event in Fremantle later this month as part of the 2010 Industry Convention. We wish them all the best. Andrew and Tanya on the right are pictured with Neville Roedinger, WANA State Manager after accepting their award.
Father’s Day at newsXpress Seymour
Father’s Day is the centre of attention at newsXpress Seymour with this terrific card and gift display in-store.
Using both Hallmark and newsXpress collateral and promoting the MP3 player (provided free to stores by newsXpress) which will be won by one lucky dad, the offer is compelling and delivering good business.
Father’s Day at newsXpress Top Ryde City
newsXpress Top Ryde City is celebrating Father’s Day with a terrific display across the front of the store. Able to be seen from some distance away, thanks to their use of height for the display, the Father’s Day offer is bold and clear in its message.
Promoting an excellent range of gifts, Darrell Lea product and cards, the newsXpress Top Ryde City Father’s Day offer is drawing good attention.
newsXpress Orange promoting Father’s Day
newsXpress Orange is promoting Father’s Day across the entrance to the store in the Orange City Shopping Centre and onto their dance floor with an excellent range of gifts. In addition to Father’s Day gifts, they are promoting the popular Hallmark Father’s Day range.
newsXpress Orange is known across Orange for their gift range so it is natural that they would do a terrific job for an important season like Father’s Day.
Father’s Day at newsXpress Knox
newsXpress Knox is offering Father’s Day gifts and cards right across the entrance to the store and onto the dance floor in front of the sales counter. Father’s Day sales have been excellent through much of August, kicking up significantly in the last week. Central to the Father’s Day offer is the innovative Hallmark sound cards – on display between the two gift tables.
Welcome newsXpress Nerang!
Welcome to Laurent and Debbie the owners of newsXpress Nerang and new members of newsXpress.
They had a terrific GRAND OPENING last Saturday thanks to great marketing around the store, some terrific offers in-store and an excellent vibe created by the team.
newsXpress is thrilled to be welcoming proactive newsagents who want to grow their businesses through professional marketing and management.
if you find yourself in Nerang be sure to drop in a say hello to Laurent and Debbie.
Father’s Day at newsXpress Leongatha
With a great range of Father’s Day gifts on the gift table in the middle of the dance floor and a backed by an excellent range of Father’s Day cards on the wall just behind, the Father’s Day story is strong at newsXpress Leongatha.
Variety in gifts is the key to a successful Father’s Day and newsXpress Leongatha is certainly offering this. In addition to the broad range of gifts in the photo they have an excellent range of books on offer.
One of the most popular items this Father’s Day is the Hallmark Sound cards – Hallmark continues to drive genuine innovation in the greeting card space.
Father’s Day at newsXpress Ballarat
Walking into newsXpress Ballarat you face a good range of Father’s Day gifts as well as the Hallmark range of Father’s Day cards.
Placement of gifts and cards next to each other as they have done at newsXpress Ballarat is the best way of driving the ideal sales outcome – a gift and a card in the one purchase. This is another reason newsXpress stores are reporting excellent year or year growth in gift sales.
Father’s Day is shaping up well for the group thanks to a strong in-store like at newsXpress Ballarat.
Father’s Day at newsXpress Bairnsdale
Father’s Day features in a terrific window display at newsXpress Bairnsdale.
From books to gifts to the Hallmark sound cards, the Father’s Day story is strong and appealing – bound to attract shoppers to browse the range. Congratulations to everyone at newsXpress Bairnsdale for this display.
In selecting products for Father’s Day 2010, the newsXpress merchandise team took care to cater to a broad cross-section of dads in terms of age, interests and economic conditions. Early indications from newsXpress stores are of strong sales for the season of gifts as well as cards.