Category: Easter

Newsagency marketing group newsXpress delivers easter collateral

Newsagency marketing group newsXpress members have been given access to a suite of print and digital collateral with which to promote Easter in their businesses. This collateral includes digital price tickets which can be modified to suit local business needs.

Connected with the full easter collateral pack, this digital art helps newspapers members tell a consistent story.

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Easter colouring competition at newsXpress newsagents

colourMany newsXpress members are running and easter colouring competition, offering opportunities for fun engagement with younger shoppers while at the same time drawing attention to the Easter range of cards and gifts in-store.

Organised through our newsXpress marketing team and deployed through our weekly email to members as well as on our private Facebook page, the colouring competition opportunity is just part of newsXpress shopper engagement opportunities designed to connect our member locations with local shoppers.

We’re making Easter fun.

Connecting with the Easter opportunity

EasterWebsiteBannernewsXpress is helping members and others in the newsXpress community to connect early with the Easter 2013 opportunity through a digital version of our seasonal collateral. Sent to newsXpress members in advance of our physical posters, this collateral is helping newsXpress members to promote easter through emails as well as on social media – in a consistent way in each business and across the whole newsXpress group.

Our Easter collateral is exclusive to newsXpress.

Easter Beanie Kid selling very well

The Easter themed Beanie Kids have been selling well in the run up to Easter newsXpress stores.  They have been a key part of our brand focused Easter promotion and are selling very well. Some newsXpress stores sold out long before Easter and ordered more to keep up.

With the Beanie Kid range so successful it is wonderful to have a fresh product in packaging which connects with the Easter season.

newsXpress is helping stores make the most of the Easter Beanie Kid promotion with a good value colouring competition … supported by our friends at preferred supplier Skansen.

Easter in the window at Bairnsdale

newsXpress Bairnsdale has been promoting Easter in the window, facing onto the main street of the town. featuring a range of gifts and treats for easter along with newsXpress collateral, this display is promoting the opportunities for connecting with the season in-store at newsXpress Bairnsdale. Click on the image to see the detail of the display – excuse the glare as it couldn’t be avoided.

Easter at newsXpress Top Ryde City

newsXpress Top Ryde City has been promoting Easter on the dance floor with this terrific display offering eggs, plush and Easter treats.  To the side and not in the photo is an excellent range of Easter cards from Hallmark.

The newsXpress collateral hangs above the product display, showing where the easter gifts are located.

By going out early with Easter, more than a month ago, newsXpress members were able to capitalise on the seasonal opportunity.