Author: mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

newsXpress newsagency marketing group helps local Aussie newsagents cultivate joy in their businesses

This cultivating joy pitch from newsXpress is real, heartfelt and backed by actionable items you can take, any newsagent can take, in any size newsagency business, in any situation – city or country try.

You can bank on it.

To us here at newsXpress, joy comes from a business making good money, where people love to work and shop, a business that is worth more when you choose to sell.

Profit is the measurement of success, and a core for joy.

The newsagency channel was created in the 1880s to distribute a magazine through the goldfields of Victoria. Some of the agency arrangements put in place then can be seen in business arrangements today.

While we understand and respect the history of the channel, the future for our shops is the future. It’s nothing like those goldfield days.

Making the most of the opportunities of the future is about what we talk about in this document.

What you sell. How you sell. When you sell. The customers you sell to. It’s all up for grabs, there for the taking. It starts with the narrative of your business, how you pitch yourself.

Our advice can include encouraging you to let go of some things that don’t make money and don’t, as Marie Kondo says, spark joy.

How far you go is 100% up to you. Our job is to pitch ideas and opportunities. What you do with them is up to you. Once you decide, we can help with practical steps.

While we understand that for plenty of newsagents, old-school products and services are valuable, their value is declining. Acting now can protect your business against those declines.

You’re not alone. We help you, work with you, hold your hand and encourage you – as much or as little as you want.

For each of us in business, what we achieve is up to us. Our future is about what we do today.

newsXpress is a marketing group for local small business newsagents. We are not a franchise group.

We offer evidence-based advice to back our suggestions. What you do in your business is 100% up to you.

We help businesses that have limited or no capital grow in value. Our team of twelve retail professionals has a deep well of skills and experience.

For $175.00 a month, we think that newsXpress offers the most valuable marketing group membership available.

We’d love to help you run a more valuable business and more enjoyable business. If you’d like that, let’s talk.

newsXpress is not a newsagency franchise and why that matters to local Aussie newsagents

newsXpress is not a franchise group and as such does not operate under the obligations and requirements of the franchise code of conduct.

newsXpress is a marketing group, a local retail business marketing group. It provides support, advice and nourishment for local retail newsagents around Australia.

It is the how and what of newsXpress that sets it as not being a franchise group.

newsXpress is not intrusive or demanding. It does not make demands in terms of products ranged, prices set or how a business operates. newsXpress does not have demands in terms of business name, layout or uniforms.

All of these things and more demonstrate that newsXpress is not a franchise and that newsXpress local retailers are not franchisees, which is liberating for them.

By not being a franchise, newsXpress can be more flexible in terms of what it offers its members while at the same time enabling a more flexible operation by newsXpress member businesses themselves.

This is good news for local small business retailers who value independence.

Now, let’s turn to the what of newsXpress …

The more money you make in your retail business today, the more valuable it is when you decide to sell.

This is key to cultivating joy in your newsagency business.

Focussing on profitability today is vital not only financially but also in terms of your happiness.

Growing profit is achieved through ranging products that attract new shoppers, pricing to maximise the opportunity, marketing outside your usual reach and turning product faster than usual.

newsXpress helps with each of these opportunities, and more. We have added many new suppliers this year, delivered unexpected bonus margin and delivered money-making strategies that go to the core of success.

We offer evidence-based advice to back our suggestions. What you do in your business is 100% up to you.

Here at newsXpress we help businesses that have limited or no capital grow in value. Our team of twelve retail professionals has a deep well of skills and experience.

For $175.00 a month, we think that newsXpress offers the most valuable marketing group membership available.

We’d love to help you run a more valuable business and more enjoyable business. If you’d like that, let’s talk.