The Grumpy Cat is a popular brand in newsXpress stores with our members accessing plush toys, lanyards and other Grumpy Cat branded items. They are being snapped up as Christmas gifts for cat lovers and cat haters. Customers smile and laugh at the displays as they are reminded of this popular cat.
newsXpress is leveraging the launch of the Grumpy Cat Christmas movie with the products.
Many newsXpress members have an exclusive six foot high light and sound show on display for Christmas thanks to a special import opportunity snapped up by newsXpress.
Playing Christmas songs and displaying coloured lights in sync this display is proving to be an excellent traffic generator for newsXpress member businesses.
There is nothing like this in any retail store in Australia … it’s another newsXpress difference.
The Christmas display was imported in partnership with Hallmark Cards following a study tour to the US earlier this year.
The newsXpress newsagency marketing group has launched a second Christmas catalogue. This time the focus is on good margin impulse lines around a Santa theme. Supported using our newsXpress collateral and representing products from a single supplier, this second catalogue is part of a considered Christmas campaign designed to help newsXpress members drive traffic using business personalised catalogues.
newsXpress Sydney members benefited from an excellent visit with prestigious gift wholesaler The Russell Collection last week. It was a terrific opportunity to learn more about their products and to understand positioning against retailers who may sell similar lines. The insights are tremendously valuable.
While there we were given some excellent products deals that are available to all newsXpress members. This meeting is another example of newsXpress leveraging product knowledge to help members drive sales.
newsXpress members from Melbourne met at the Head Office of national Toy supplier Head Start where we shared in terrific insights into Head Start brands and had access to excellent deals that give newsXpress members bonus margin opportunities through the Christmas period. we were also treated to the Head Start TVCs and insights into how to compete with major retailers.
In addition to excellent product deals we benefited from some excellent networking.
newsXpress newsagency marketing group members have access to a vast array of Christmas decoration and ornament choices thanks to engaged preferred suppliers.
Included in the mix is a wonderful selection of natural wood decorations that shoppers are loving this Christwas season.
From religious to secular, we have decorations in this wood range to sit any shopper.
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ewsXpress are loving the story about the family in Nepal we are helping with the latest range of products from The Soap Bar.
The story is told in a poster we released a week ago to newsXpress members for display with products from The Soap Bar. It is a story of hope and help from newsXpress customers to our members to our supplier to the family.
We are thrilled to be connected with such a wonderful and heartfelt cause.
There is more to our engaged newsagency marketing group than one might expect.
Congratulations to the lucky newsXpress Monier is selling a first division winning ticket in last night’s lotto draw!
newsXpress Ballarat is making excellent use of the EXCLUSIVE newsXpress Christmas reindeer-themed collateral with placement in the mall to bring a fun festive theme to Christmas retailing.
The reindeer theme plays out in other newsXpress collateral for the season.
The placement by the team at newsXpress Ballarat is excellent – it makes the most of the collateral provided for the centre as well as for the newsXpress brand.
Well done Ballarat!
Check out the excellent display promoting North Pole from Hallmark created by the team at newsXpress North Lakes in Queensland.
It is bright, bold, focussed on the brand and selling well – showing the business as having a competitive edge against other retailers in the area.
It is displays like this that attract shoppers and present the business in a professional light.
Well done to all those involved at newsXpress North Lakes.
newsXpress newsagency marketing group promoted the Ty Beanie Boos range on facebook this week and reached more than 120,000 people directly and indirectly thanks to likes, shares and comments.
This terrific engagement is another newsXpress social media success story for the group promoting newsXpress members and an international brand success.
newsXpress is the only newsagency marketing group with a group deal promoting Ty beanie Boos products across all group members and with excellent exclucisve products and pricing.
This is a valuable difference for newsXpress newsagency marketing group members.
Networking opportunities are important to newsXpress members as they present excellent opportunities to share, learn and grow. That’s what happened last week in Canberra with some of our Canberra members. In a beautiful outdoors setting we had some terrific discussions about businesses – learning plenty.
newsXpress members in the Launceston area got together last week to discuss business, opportunities and plans as part of the national series of member cluster meetings. No suppliers, no pressure – just good networking among colleagues shearing ideas and encouragement to help each other enjoy their businesses more. We are grateful to have been part of this.
newsXpress members are loving the buying days being hosted by the grip this month at supplier locations around Australia. Unlocking excellent deals and easy selling insights, these days are giving newsXpress members the leading edge on opportunities through which members can convert products to cash sooner.
Understanding the fanaticism of Beatles fans, newsXpress newsagencies offer access to a range of Beatles memorabilia thanks to supportive supplier relationships. The photo shows only part of the range available. newsXpress members can easily own Beatles fans thanks to the diverse mix.
newsXpress members have been benefiting from a terrific social media campaign on facebook these past few days with more than 75,000 engagements with our highly targeted campaign promoting the Ty beanie Boos products which newsXpress members access as special and exclusive pricing. This is another newsagency marketing group success story for newsXpress.
newsXpress Bairnsdale is promoting the business and the newsXpress brand at the finishing post of Bairnsdale Racing Club for today’s Melbourne Cup race day. This is excellent local marketing for the business – showing strong support for a much-loved community activity.
In Race 1 we like Valjean, Race 2 Poet’s Ghost, Race 3 One Fine Cat, Race 4 Trevor, Race 5 Secret Wand and Race 6 Suave Hero.
Happy punting newsXpress Bairnsdale.
Our Head Office is closed today for Melbourne Cup Day. We’ll be relaxing away from the crowds for the last day off before Christmas fever starts!
The newsXpress Christmas catalogue packed with member selected products and priced to entice new shoppers is at the printers and heading for distribution.
We’re set for another terrific Christmas at newsXpress.
newsXpress members in Queensland were helped to celebrate World teacher’s Day yesterday with this artwork from our design team at newsXpress.
This collateral from newsXpress is another way the group helps members to connect with opportunities to pitch their businesses as relevant to topics and events that are important to the families in their areas.
newsXpress provided this collateral along with products for members including some very unique teacher gifts in recognition of their valuable service to our communities.
Teachers are important. newsXpress is proud to call out the profession for such valuable service.