newsXpress ran a very successful two-day Facebook competition on the weekend offering one lucky winner a Han Solo and Princess Leia Itty Bitty pack. The competition drove online and store traffic connecting our national brand to the mega Star Wars brand.
newsXpress is proud to be helping a family in Nepal this Christmas by purchasing packaging products they have made to support a range of beautiful hand-made soap.
The beautiful packaging for this hand-made luxury soap is unique and filled with spirit and pride by the family.
We are proud, too, to be able to support this small business family in Nepal.
We look for opportunities for community engagement here in Australia and overseas as we seek to do more in our retail network than only sell products.
This is another newsXpress difference.
newsXpress is proud to offer multi-cultural dolls families are proud to show off.
Well done to the team at newsXpress George Town on selling another division 1 lottery ticket. It was great to see the story in the Examiner.
Our weekend Rocky Road House tasting and Facebook promotion engaged with thousands interested in this gluten free, nut free, egg free deliciousness. The result was wonderful and tasty in-store engagement and a lucky winner winning a pack of the product. Everyone is happy!!!
Great marketing from newsXpress.
newsXpress members were briefed well in advance of the launch of Total Girl magazine with the Beanie Boo gift so they could ensure they had needed stock before the issue arrived in-store. This is an excellent example of publisher, distributor and retailer working together to drive the maximum retail outcome for the business.
newsXpress members win!
newsXpress today launched a new competition offering two sets of the two new Beanie Boos launched in Australia. To enter, go to our Facebook Page and comment on the competition post. Here are two cuties you could win.
Check out the SKWEEK stationery display at newsXpress Garbutt central. terrific!
This Facebook promotion from newsXpress on Sunday reached thousands in a fe hours, connecting the newsXpress brand and our store locator with thousands on Facebook who are interested in adult colouring.
In twelve hours newsXpress received an excellent response to this online brand support promotion:
The October Hong Kong Gift Fair running this week has been terrific for newsxpress for the sourcing of innovative products as well as for the refreshing relationships with several suppliers. Best of all, the fair provided insights to trends about to hit in Australia, giving newsXpress an advantage with knowledge and relationships through which to leverage the trends.
newsXpress visits overseas trade shows to reach beyond what is usually on show in Australia. This has helped the group be first to engage with a range of valuable trends in recent years.
newsXpress Southland and other newsXpress outlets had fun yesterday with back to the Future Day.
At the national conference in Sydney last week we had a green screen setup along with lights, camera and sound for creating video and still collateral for newsXpress members to use on their social media pages and elsewhere.
We had plenty of members engaged, having fun with products – all for the cameras. In the process we harvested terrific content for newsXpress members to use themselves locally in their businesses.
This is all part of what newsXpress does for its members – to help provide unique and valuable resources for promoting their businesses.
The limited edition New York Comic Con Pop! Vinyls from Funko have been a hit for newsXpress Pop! Vinyl stockists. The latest limited edition products continue a trend of engagement by newsXpress for collectors and for small business newsagents in the newsXpress group.
newsXpress newsagents are benefiting from a co-ordinated social media campaign leveraging Facebook, Twitter and other platforms to help drive new traffic for the small business newsagency outlets in Australia.
Thanks to corporate level engagement on behalf of all newsXpress members, the group made up of 205 independently owned small businesses are trading against trend for the Australian newsagency channel.
The latest social media campaign from newsXpress attracted more than 40,000 people on Facebook and resulted in a valuable in-store engagement rate.
This is small businesses working together for smart results.
At the Hong Kong gift fair today, newsXpress has setup meetings with suppliers to explore more product opportunities inside and outside existing supplier relationships.
Engaging with international events such as the Fair opening today has helped newsXpress and its retail network expand beyond what has been traditional in the newsagency space. It has helped us find new products as well as opportunities allied to existing products – thereby extending the margin dollars newsXpress stores make from destination products.
Already from pre fair meetings we have discovered fresh opportunities.
One of the biggest challenges for small independent retailers is to act as one in customer facing engagement. newsXpress on Monday last week launched a fully integrated technology platform that connects newsXpress members around a range of international brands and in a way that leverages its growing network of stores competitively against individual retailers as well as national retailers.
This initiative from newsXpress is not an announcement or promise, it has been delivered. It is already driving shopper traffic for newsXpress businesses.
We’re not sharing specific details here as those targeted by the new platform are consumers and they are engaging already.
This is another newsXpress difference.
One of the evening functions for the newsXpress national conference in Sydney this week was a dinner. Everyone met new people as friends, couples and others were separated into groups deliberately to enhance the networking experience. People loved it. The dinner was scheduled to end at 9pm but at 11pm people were still mixing with new friends and colleagues.
