All newsXpress members regardless of size were provided access to this excellent floor display unit from Pacific Magazines for promoting Christmas issues of Better Homes and Gardens and brand extensions for BHG and New Idea with Christmas themes.
Placed in high traffic locations and regularly moved, the stand works very well at attracting shoppers to the business as well as extending basket depth from existing shoppers. It easily pays for the space with incremental business.
newsXpress members support the Christmas title promotion with emails and other promotions to shoppers.