AFL Beanie Kids go nuts across newsXpress stores

The AFL Beanie Kid range has gone nuts across newsXpress newsagency stores with some having sold out their initial allocation four times over.

The photo shows the stand at newsXpress Pakenham early in the season. Their AFL Beanie Kid sales have been excellent as Pakenham locals have been shopping for Beanie Kids for their favourite AFL teams.

Thanks to our friends at Skansen Brands we have been able to source products and invaluable product knowledge and education with which we can maximise the opportunity. Sometimes, having them product is just part not the requirement – product knowledge and understanding the shopper helps you make the most from the opportunity.

This is a newsXpress difference – taking product knowledge and turning it into something genuinely unique and valuable. Once you add product accessibility you have a commercial winner.

While AFL beanie Kids are a challenge to source at the moment, newsXpress is well placed to make this work for stores not only for this season but for the Beanie Kid range throughout the year.

In the newsagency space, newsXpress owns the Beanie Kid opportunity.

Published by

mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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