newsXpress Ocean Grove has been embracing the Halloween opportunity in-store in the lead up to today. Their display has been a broad mix of Halloween partly, dress up and other products for Halloween shoppers. This display which has faced shoppers as they enter the business was in ideal positioning to leverage store traffic.
newsXpress has been promoting Halloween since 2005. Back then we were the first newsagency marketing group to engage in this seasonal opportunity.
It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.
Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.
