Shoppers at newsXpress Ascot Vale in Union Road Ascot Vale in Victoria have had an opportunity to support the work of the Cancer Council and their Daffodil Day Fund raising campaign thanks to this prime location placement of the New Idea promotional unit.
Ten cents from every copy of New Idea sold this past weeks is being donated to the work of the Cancer Council. This tactical engagement by newsXpress Ascot Vale connected them with the fund raising effort and promotes the popular magazine for impulse purchase.
newsXpress newsXpress has encouraged all newsXpress members to get behind the Daffodil Day campaign being run by our strategic partner Pacific Magazines through their New Idea magazine this year.