newsXpress Inverloch is embracing newsXpress strategies including promoting Lovatts crossword titles with weekly magazines.
Chasing incremental business is easy with well known titles like the range from Lovatts. Finding a column for these titles at Inverloch gives the business an excellent opportunity for sales growth. The placement of Lovatts titles in the photo is in addition to stock on display in the usual location for crossword titles.
Being the best crossword brand, it makes sense to invest in Lovatts … the pay off is sales!
Lovatts is a preferred supplier to newsXpress. Our members are making the most of the opportunity by engaging in a co-location strategy which places Lovatts crossword and puzzle titles with weekly magazines as well as other high traffic locations in-store. newsXpress is thrilled to have the opportunity of working with Lovatts on these and other exciting retail innovations.
