newsXpress is participating in the launch of a local edition of Maxim magazine in newsXpress locations. newsXpress members are being encouraged to promote the title in high-traffic locations including at the counter, in the shop window and through in-location displays such as shown in the photo.
The publisher of Maxim provided helpful briefing information to newsXpress members in advance of the launch so that we could make the most of this high-profile opportunity.
newsXpress stores have been provided with plenty of stock and excellent promotional material with which to drive sales of the new title.
