newsXpress Inverloch has fully embraced the ink opportunity with this in-store display as well as plenty of external promotion for the latest newsXpress HOT ink! campaign.
Their pitching of the HOT ink! price offer as well as the exclusive newsXpress collateral outlining ways printer users can save money on ink – on top of the ink display – is a good way of showing off the newsXpress point of difference.
newsXpress leads the field in its ink offers, through supplier flexibility, terrific marketing and other in-store promotional opportunities around the category.
