newsXpress Knox has a creative take on Back to School behind the main sales counter. By focusing on the Crocodile Creek range, we are separating the business apart from the usual race for Back to School cash. As well as a product point of difference there is the benefit of better margin over usual back to School product margin. The newsXpress engagement with Crocodile Creek is another example of the newsXpress difference in action, helping our members offer a point of difference with a good margin attached.
The display is another display from our newsXpress in house Visual Merchandising expert.