What do you do with half a pallet of Partworks? And such a compelling title as Elvis?
Well at newsXpress Eastland, you put them all out on the dance floor.
With the TV advertising yet to start, five copies were sold whilst the display was being put up!
This space has been very effective as a promotional area with Valentine’s Day generating double the previous years card sales. It is also adjacent to the wall of HOT OUT NOW magazines.
