Books are quickly becoming an essential and profitable part of all newsXpress businesses. Customer demand for reading is seemingly on the up and by strategically pushing promotions during traditional gift or holiday seasons newsXpress newsagencies are reaping the benefits.
newsXpress Chancellor Park are one such store generating great add on sales or impulse purchases to their regular daily business through simple, clear signage utilising the newsXpress POS (available to all members) and a well stocked and neatly stacked book promotion on a trestle table in a prominent merchandising area of the store.
