Visit a newsXpress Newsagency this week and you are likely to see cobwebs, spiders, snakes and witches paraphernalia. Halloween season is in full swing and newsXpress newsagents are immersing themselves in the fun of all things scary. Some staff will be dressed up and even some customers. While sales benefit from the effort so does customer enjoyment from the shopping experience as well as team member morale.
Above all else, retail needs to be fun. Halloween embraces that.
newsXpress is the only Newsagency marketing group to wholeheartedly embrace Halloween. This is another point of difference for our network of 150 newsagencies. A happy shop brings customers back again and again.
