newsXpress CEO Mark Fletcher made this video in September 2024 following poor reporting by the ABC about a newsagency that closed in Victoria.
This video explores the evolving landscape of Australian newsagencies, challenging outdated perceptions and offering a forward-thinking perspective on the path to success. Delve into an analysis that moves beyond the traditional view of newsagencies as simple community hubs, and discover how these organisations are transforming into dynamic and profitable retail businesses.
The presentation highlights innovative strategies that successful newsagencies are employing, from expanding their product offerings to include categories like beverages, toys, and gifts, to leveraging the power of online sales to reach a global customer base. Learn how a proactive and engaged approach to retail can unlock new revenue streams and ensure the long-term viability of these essential businesses. This video is a valuable resource for anyone in the retail sector, providing practical examples of how to adapt and thrive in a changing market.
Discover the proactive strategies that are empowering modern newsagencies to not only survive but thrive in today’s competitive landscape. This presentation delves into practical, real-world examples of how businesses are achieving significant success by:
- Expanding product categories to include high-growth areas such as drinks, coffee, toys, and gifts.
- Broadening their customer base beyond the local community through powerful online sales channels, including international shipping.
- Innovating their business models by testing new products online that later become in-store bestsellers.This is essential viewing for any newsagent, retail professional, or entrepreneur looking to understand the keys to profitability and long-term success in the evolving Australian market.
The Australian newsagency is evolving. This video challenges traditional thinking and showcases how savvy operators are finding new paths to profitability by diversifying their offerings and embracing e-commerce. A must-watch for anyone in the Australian retail sector.
newsXpress helps newsagents navigate change, embrace opportunities and love their business more along the way. Our focus is on helping local small business retailers thrive in a time of wonderful opportunity and extraordinary change.
Our ideal newsagency is one owned and run by someone who wants to run a successful local retail business they love.
What’s the future of the Aussie newsagency? Bright if you embrace change and don’t allow yourself to be constrained by legacy thoughts on the shingle.
