newsXpress members across Australia are raising funds for animal welfare in the wake of the shocking news of the slaughter of Cecil the Lion recently. Thanks to an exclusive supply of the limited edition Cecil the Lion Beanie Boo by ty, newsXpress stores have been taking preorders in advance of stock arrival.
The community reaction to the fundraising campaign has been excellent with thousands engaged on social media and many engaged in-store already thanks to the newsXpress collateral and support.
Many local animal welfare organisations will benefit from this campaign.
