newsXpress locations across Australia are promoting the launch of Women’s Fitness magazine from ACP.
With a $2M launch marketing spend, supporting the launch makes a lot of sense – we can leverage the awareness the ACP spend is driving among consumers. The campaigns by ACP are excellent.
The photo shows how one of our newsXpress corporate stores is supporting the title. This double-sided display is at the front of the business, on the lease line – facing into the mall. See how the team have kicked up the ACP collateral with backing colour selections.
newsXpress members have been encouraged to support the title as ACP is a commercial partner of the group – helping to fund what we do.
