newsXpress members are promoting the latest issue of Men’s Fitness magazine with a range of in-store initiatives like this attention drawing promo in the men’s magazine aisle at newsXpress Watergardens.
This is the only magazine being featured with a poster in the aisle – making it noticeable to every shopper entering the aisle.
Supporting Men’s Fitness is timely with this Olympic Games themed issue and cover.
Other newsXpress members have the title on the counter and at other impulse purchase ;locations in-store. The additional support should drive incremental business for this issue.
