The latest newsXpress HOT ink! campaign has only just started and already newsXpress members are reporting terrific sales.
Being promoted in-store and with professionally produced flyers being handed to customers as well as being delivered to homes and businesses around participating newsXpress locations, HOT ink! is showing what can be achieved with group strength buying power and through professional co-ordinated marketing.
With Dick Smith stores closing and other retailers in the ink space struggling, newsXpress members have embraced the opportunity with this latest HOT ink! campaign to not only drive new traffic but also to drive a deeper shopping basket through incremental purchases.
In addition to the professional flyers, this latest HOT ink! campaign is being promoted via newsXpress Radio as well as on national TV. The TV and radio campaigns are at no charge to newsXpress members as they are funded by supplier contributions.
newsXpress members are growing in sales faster than general stationery sales, delivering results which make the newsXpress retail businesses more valuable.
