newsXpress Sunbury Square went out big in promoting The Australian Women’s Weekly and achieved good sales as a result.
Giving visual ownership to the high provide title made this issue of AWW the focus point for shoppers entering the store. Having a hero focus point is vital in colour drenched newsagencies. This is a great display.
These and other principles are part of the newsXpress magazine training and another reason newsXpress stores enjoy magazine sales success.
